Firebelly

MARCH 19, 2012

Here are 5 must-reads on March Madness (go Hooisers!) and social media that we don’t want you to miss. Kansas Jayhawks Win Social Media’s March Madness. By Sam Laird If the NCAA championship was determined by which school’s fans are most tuned in to social media, Kansas would take out Duke in the national title game. Social Media Revolutionizes March Madness “Bracketology” By Molly Ruggere NCAA March Madness has officially begun, and, you guessed it, there’s an app for th

Social Media 176

Social Media Sports Mobile Social Networking 176

Firebelly

MARCH 21, 2012

Setting expectations is the corner stone of any successful Facebook community. According to a report by Jeremiah Owyang of Altimeter Group , only 8 out of 30 brands surveyed had expectations set. It’s interesting that so few companies aren’t taking the time or don’t even know that expectations would not only protect the brand, but maximize the fan’s overall experience.

Communities 160

Communities Facebook Policies Survey 160

Firebelly

MARCH 22, 2012

Upstream’s 2012 Digital Advertising Attitudes Report revealed that 66% of adults feel they’re being exposed to too many ads on Facebook and Twitter. One in five online Americans even said they would stop using a company’s product or service if they were subjected to too much advertising. Additional findings are displayed in their Consequences of Digital Ad Bombardment infographic.

Twitter 194

Twitter Facebook Advertising Report 194