Tue.Nov 22, 2011

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Social Media Marketing POV: What’s Your Blogging Motive?

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Have you set goals? Do you know what your audience wants? Rodin's "The Thinker" depicts a man in sober meditation battling with a powerful internal struggle. Source: Wikipedia. Now that you have determined to venture on a blogging track to reach your customers and audience, it’s a good idea to identify motives for the blog. As with any marketing plan, it is essential to ask “Why are we going to try this?