Mon.Apr 30, 2012

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How to Create Facebook House Rules or Community Guidelines

Harp Interactive

Does your Facebook Page have Rules or is it a free-for-all? A Facebook Page is an excellent venue for community building among brand advocates and customers (or potential customers) seeking more information, discounts, insight or customer assistance. Every Facebook Page is a potential target for the irrational, irate person that ‘Likes’ the Facebook Page only to leave a barrage of negative comments on the Page.

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How Honda Reverses Brand Communication on Pinterest

Mindjumpers

Tweet Presently the third largest social network, Pinterest has become a channel that brands are eager to conquer. Earlier this year, we looked at how some brands successfully reach out to the Pinterest users through slim-to-none promotional content on brand pin boards. In contrast, the car manufacturer Honda has rolled out a straightforward promotional initiative on Pinterest this month.

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The ROI of Pinterest: 5 Must-Reads

Firebelly

Here are 5 must-reads on the ROI of Pinterest that we don’t want you to miss. What’s the ROI of Pinterest? By Geoff Livingston Well known social media experts like to slough off tough questions about return on investment (ROI) with flip phrases like, “What’s the ROI of your mom?” Now it’s time to turn the tables and ask social media experts, “What’s the ROI of Pinterest?”.

ROI 244
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Learning to Say…

Waxing UnLyrical

There’s a lot of advice for small business owners to learn to say no. To prioritize our workloads, to avoid hastily jumping into activities without a plan for gain. It’s hard to follow that advice, especially when we most need it. And when launching a business – swamped with to-dos, events, and life – we always need it. As we grow, we set patterns: busy periods and way-too-much-time-for-Twitter periods, and rinse-and-repeat activities that build and cement our business a

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Are You Too Focused On One Social Media Platform?

Small Business Mavericks

Social media is everywhere and it can often be a little daunting when for a small business owner about to engage in a social media marketing campaign. All to often a business will focus on one or two social media platforms, particularly Facebook and Twitter since they receive the most mentions. There are hundreds of reliable social media platforms available to small businesses and whilst you can’t cover them all, you do need to consider a balanced approach.

Platform 110
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Still here – 6 years of blogging and 4 years of data…

The Way of the Web

Although I started publicly blogging at TheWayoftheWeb on a blogspot account back in 2006, it was only in 2008 that I switched to WordPress and installed my current Google Analytics account, so May 1 is kind of an anniversary. Technically I really started blogging back in about 1999 with a Homestead website, but that didn’t progress further than some horrific design decisions and a couple of extremely half-hearted business ideas, such as a database of pub reviews (I still occasionally wond

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How Green Juicing Paved the Way to My Other Smart Habits

Kikolani

This is a guest post by Farnoosh Brock. While it may seem out of the ordinary from the usual blogging and social media, I included it for two reasons. 1) Farnoosh is a wonderful friend and inspiring person who has contributed some great articles and interviews here before. 2) Healthy habits are an essential part of blogging – if you aren’t healthy, you won’t be able to produce great content.

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Why I Steal Content (And Why You Should, Too)

ProBlogger

This guest post is by Adam Costa of Trekity.com. I have a confession to make: for the past few years I’ve stolen content. Lots of it. It’s not something I’m proud of. Hell, I’ve never admitted it to anyone besides my wife (and she’s an even bigger thief than me). But this painful truth must come out, and—rather than see my dirty laundry exposed by someone else—I’d like to be the one to declare it publicly.

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