Mon.Mar 21, 2011

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The Challenge of Authenticity in Social Networking

Waxing UnLyrical

Guest post by Erica Holt. How easy is it, really, to be authentic online? I’ve been thinking about this since Shonali’s thought-provoking post a few weeks back about how to social network smartly by being yourself online. She points out, “If you’re you online, you’ll be you offline.&#. I tend to agree with this assertion, but her post definitely got me wondering about online identity from a cyberpsychology perspective.

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Memolane’s Success at SXSW

Mindjumpers

Tweet. Guest blog written by Iben Larsen, who is a cultural anthropologist and MA in Media Science, based in Copenhagen. She’s p assionate about entrepreneurship, networking, personal and professionel development. You can follow her on Twitter at @ibeniben. Thanks to Stig Lommer’s Scholarship and DRRB , this year will take Iben around the world to do research and interviews with stakeholders within social media.

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When Social Media Strategy Becomes Irrelevant

Direct Marketing Observations

What’s important? Every day online and in the social media bubble we talk about ROI and the strategy and the channels used to grow your social media presence and impact. Here are 3 examples where social media has never figured more prominently and yet it had nothing to do with strategy or ROI, but had everything to do with the engine that does drive social media, PEOPLE.

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Maroon 5 Live Streamed Interactive Music Session

Mindjumpers

Tweet. Maroon 5 and Coca Cola have come together to promote the band’s new song. The thing is – it hasn’t been made yet. For one 24 hour-long session, starting tomorrow March 22 at 5pm GMT, Maroon 5 and Coca Cola invite all fans to interact in the making of the new song. Among other, they use Facebook to reach out to people with the call “ Your questions, your choices: you inspire the band as they compose and record an original song, start to finish”.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Death on foursquare: final chapter

Socialized

As I guessed in my first post, my recent foursquare "stalker" experience was a PR stunt for ifidie.net, a Facebook app that allows users to create messages that will be distributed when they die. The caller who spoke to me when I was at Great Bear in Los Gatos unfortunately.

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IM: Small Business Tool Or A Waste Of Time?

Small Business Mavericks

About Us What’s a Maverick? Community Involvement Affiliations Join Our Team Media Kit 1 on 1 Strategic Planning Website Health Check-up Website Design, Development & Promotion Social Media Services Social Media Step-by-Step Webinar Customized Social Media Road Map Social Media Implementation Online Marketing Services SEO / Web Promotion Online Reputation Management PPC / Google Adwords Blog Customization & Set-up Service Article Marketing Press Releases & Publicity eZine Customization & Set-up

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The story of #ideas11…

SocialFish

Digging out. More soon!

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Is Email Marketing a Conversionation?

Social Email Marketing

An ongoing discussion in the industry regards whether or not email marketing can be a conversation. The notion that it should be a conversation has quickly evolved into what almost amounts to a philosophy for some. You will hear some very smart people evangelize this way of doing things. I suspect.

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How I Set Up My Business: Woman & Home Magazine feature

Absolute PA

I was recently lucky enough to be featured in Woman & Home , the national monthly women’s magazine, as part of their regular article called ‘ New Directions ‘ The feature includes inspirational stories of women who have changed their career direction or set up in business, and focuses on how they achieved this as a way to inspire others considering a similar path.

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Overcoming Blogger Fright

ProBlogger

“I don’t think I have what it takes to put myself ‘out there’ every day.&#. “Who would want to read what I have to say?&#. “Do you ever get used to the fact that strangers are reading what you write?&#. “I don’t think I have enough ego to do this!&#. These statements—and others like them—are pretty typical sentiments that I hear from many new bloggers whose main barrier to blogging comes down to self-doubt, shyness or … Blogger Fright.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Facebook will not replace websites

Jeff Esposito

Over the past few weeks, I have seen chatter suggesting that Facebook fan pages will replace websites for companies and individuals. Stephen Haines of Facebook notes , “companies’ interactions with their customers could take place so often on Facebook that company websites would fall by the wayside,” but I am not buying it. The interactions on Facebook are truly impactful for any business, the problem is your company does not own the customer experience, conversation or content – Facebook

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Why don’t Facebook fans like us anymore?

The Way of the Web

Some interesting research coming from ExactTarget , including this, picked up via SeventySeven. It’s an interesting summary of the reasons people have unfollowed Facebook Pages, with ‘The Company Posted Too Frequently’ at 44% of unfollows, and ‘My Wall was becoming too crowded with marketing posts and I needed to get rid of some of them’ at 43%.

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Aussies: Win a Trip to Africa to Blog for Good

ProBlogger

It’s been a couple of weeks since I returned home from my Tanzanian Blogging for Social Good trip. I reflected to a friend this morning that the trip changed me on many levels – both personally but also as I reflect upon how blogging and social media can be used to make the world a better place. Aussies: You Could be on the Next Trip! I’m really excited today to be able to announce that together CBM Australia (the organization I traveled to Tanzania with), Telstra and ProBlogge

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Twitter is a toddler

Jeff Esposito

Earlier today, Twitter turned the ripe old age of five. Now I have been using the network for three years now and it almost seems like yesterday that I jumped on the service. Many people ask me why I do it and to be honest I am addicted to the real-time engagement. Whether it’s manning the corporate account or hopping in chats, Twitter allows me to constantly connect with people and learn without having to be in a classroom.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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How to Build a Six-Figure Blog Without Anyone Knowing

Viper Chill

This guide is going to reveal the concept of Email Blogging, a strategy which I personally think is one of the easiest and most profitable ways to make money online. The idea behind Email Blogging actually came to me by mistake. A total accident. It was email marketing (or, a friend of mine who uses email marketing) that led to my accidental discovery.

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Cartoon of the day

Jeff Esposito

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How to Easily Remove Any Facebook Application

Idaconcpts

Facebook, center of the online universe. As the single most popular social networking website ever created, it has become a major hub for communication between friends, family, colleagues and even strangers from across the world. It has also become a major place for quizzes, gaming and other fun little activities that are easy to find anywhere on the site.

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Monday’s 5 Social Media Must-Reads

Firebelly

Below are 5 social media must-reads from last week that we wouldn’t want you to miss. 1 In 10 Friends Notice Your Facebook Wall Posts. By Jackie Cohen Now this one-in-ten result comes from groveling for likes. Without that, the potential that someone might notice a post and click through drops way below ten percent. Davey wagers that clickthroughs to shared videos are more like one percent of friends. 13 Nuggets of Greatness from The Thank You Economy.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Mastering the Moments that Matter

ProBlogger

This post was written by the Web Marketing Ninja—a professional online marketer for a major web brand, who’s sharing his tips undercover here at ProBlogger. Curious? So are we! Ask any seasoned marketer which is easier—finding new customers, or selling to existing ones—and you’ll always hear the same answer: it’s easier to sell to people who’ve already bought from you.

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