Thu.Jun 02, 2011

Direct Marketing Observations

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Is Being Too Social Ruining Social Media?

Direct Marketing Observations

I was reading an article on MSNBC recently about Groupon and the tag line to the piece was the following: “When everything’s social, nothing is.&#. Which gave me pause to think. What happens when you have so many options to do something or buy something or say something or share something in social? Is there a tipping point looming here where eventually everyone tires of being so social?