Sat.Oct 13, 2012 - Fri.Oct 19, 2012

article thumbnail

Remembering Michael O’Connor Clarke

Dave Fleet

Michael O’Connor Clarke passed away this morning, sadly losing his battle with the esophagael cancer that he was diagnosed with this summer. I knew Michael both as a friend and as a colleague. From memory, I believe we first met online in 2007, through social media channels that were a shared passion between us. It wasn’t until mid-2008 that we met in person when work brought us together, but when we first met I remember it being as though we’d known each other for years.

Exercises 419
article thumbnail

New LinkedIn Endorsements

Sherrilynne Starkie

LinkedIn, the professional social network, has recently introduced ‘endorsements’, a feature that makes it easier for people to recognize their connections’ skills and expertise. With just one click, a person can endorse a connections for a skill they’ve listed on their profile or recommend one they haven’t added yet. So if a connection lists ‘crisis management’ under the Skills & Expertise section of their LinkedIn profile , it is almost effortless to confirm t

LinkedIn 373
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Carlsberg Launches Crowdit: A Non-Branded Mobile App

Mindjumpers

We frequently see companies making use of mobile apps to promote their brand. Either by developing their own app, such as Converse’s The Sampler or by sponsoring already existing apps, such as Procter & Gamble sponsoring SitOrSquat. Today, Carlsberg launches a different kind of branded mobile app: a non-branded app. An app with no trace of Carlsberg in the design, no green colours and no Carlsberg logo.

Mobile 272
article thumbnail

Five Social Media Haters We Love To Hate

Firebelly

Social media haters are familiar to those of us who do social media on a regular basis. These are the people who, for whatever reason, aren’t just content to never use social media, but think that everyone else is a raging lunatic for even using it. These are the five social media haters you will frequently encounter whenever you pull out your smart phone and start sending a tweet.

article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

The True Secret of Networking and Making Business Connections

Waxing UnLyrical

I returned a couple of days ago to the DC area after a whirlwind trip to San Francisco and the 2012 PRSA International Conference. I hope I’ll have the time/mind space to write more about my experience(s) there, but this is something I’ve been thinking about, and wanted to share. Crowded mart, crowded mind. There are a ton of conferences that take place.

Storify 244
article thumbnail

Pinterest leads Facebook in retail customer aquisition

Sherrilynne Starkie

Sixty-nine per cent of online consumers who visit Pinterest found an item they’ve purchased, or want to purchase, compared to just forty per cent of online consumers who visit Facebook and found the same, according to the latest study in the Bizrate Insights Image Sharing and Shopping Series. In terms of online shopping audiences, Facebook is much larger than Pinterest by a ratio of almost four to one, however the study found that Pinterest provides a better experience for shopping disco

Retail 346

More Trending

article thumbnail

Big Data and Why its #fail for CMOs who just hang-out with their creative agencies!

Atom Thought

90% of the data in the world has been created in the last 2 years alone! What does that mean? That most of our knowledge of the world, and consumers is very new and it’s a dynamic view, given the pace of knowledge creation in such a short period. This huge pile of data, streams.

Data 235
article thumbnail

Creating Great Video Without the “Shoot”

Waxing UnLyrical

Guest post by Sue O’Hora. Video is a wonderful tool for telling a compelling story. It can be valuable for SEO , useful as a straight-forward marketing tool , and increase the reach of your message via social media in countless ways. That said, one of the challenges a number of my clients face is a desire to use video but a very limited budget with which to work.

Video 222
article thumbnail

Visualizing Viral Imagery Spread On Facebook

Firebelly

Stamen , a design and technology studio, has put together a series of videos visualizing the spread of content (originally posted by George Takei) being shared across Facebook. The data used for the visualizations spans a three-month period from July to September. These are definite must-sees for data lovers and artists alike. You can view all three on the Facebook Stories website.

Facebook 201
article thumbnail

How Social Was The Red Bull Stratos #LiveJump Publicity Stunt?

The Realtime Report

Unless you live under a rock, you’ve already heard about Felix Baumgartner’s record-setting jump from the edge of space, a publicity stunt sponsored by energy drink Red Bull. Millions viewed the event live on YouTube, and thousands more commented on various forms of social media during and after the jump, creating a huge amount of buzz for Red Bull.

Energy 187
article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

How an internet start-up is marketing itself to the media!

Atom Thought

TheWhizTimes, a unique platforms for kids and families, initiated a very innovative PR campaign this week. Before we talk about that, here is a brief about thewhiztimes.com TheWhizTimes.com, started by an ex-Nokia Head of earned Media and a social and online media veteran-Shalabh Pandey in Singapore, plugs a very relevant gap in today’s society and.

Marketing 213
article thumbnail

Reminders: #prsaicon, #hungertohope & #measurepr … Today!

Waxing UnLyrical

I’m on the road, so I’m going to make this short and sweet. 1. I’m in San Francisco for the 2012 PRSA International Conference, and am speaking on measurement (to be precise, on working magic with measurement) from 8-9:15 am (PT). If you’re attending the conference, I hope you’ll come see/hear/catch up with me! If not, I’m pretty sure there will be tweets coming out of my session (and so many others), so follow the #prsaicon hashtag to “hear” and p

article thumbnail

Facebook Edgerank Changes & Rumors: 5 Must-Reads

Firebelly

Like many in the blogosphere, I noticed a “September slump” in regard to reach on some of the Facebook pages I manage. Many have speculated that Facebook changed their Edgerank algorithm so that organic reach of brand updates was decreased – forcing brands into pay to play visibility via promoted posts. Get the scoop in today’s roundup.

Facebook 194
article thumbnail

Ford Launches Fiesta With Young, Social Media-Savvy Influencers

The Realtime Report

Inspired by marketing in the gaming and tech industry, Ford decided to invest in a “pre-launch” for the automaker’s Fiesta model, looking to create buzz and “develop demand before the product even really exists.” Social media was an essential tool for this campaign, allowing potential consumers to “opt in” if they were interested in learning about the newer model.

article thumbnail

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

article thumbnail

3 Ways to Fight Facebook’s Algorithm and Customize Your Feed

Convince & Convert

Image from BigStockPhoto.com. My wife asked me today if something had changed at Facebook. “I used to see a lot more posts from my friends about where they are, and what they are doing, and the basic comings and goings. I like that stuff, because I can easily keep up to speed with them. But I’m not seeing it as much lately.” I’ve noticed it as well.

Feed 168
article thumbnail

4 Web Browsers for Android Devices

Idaconcpts

In the old days it was Microsoft Explorer or the highway. Then there was Netscape, then the pandemonium of still other web browsers. And that was before we knew what mobile computing was all about. Nowadays with smart phones all the rage, it is time to think about which browser we really want on our Android mobile computing device. If you are a plain vanilla type of surfer, then do nothing.

article thumbnail

Firebelly News: Heartland Film Festival and Cerulean Restaurant Sweepstakes

Firebelly

Firebelly is excited to be working with two amazing new clients: Heartland Truly Moving Pictures and Cerulean Restaurant opening in the City Way development in downtown Indianapolis. We’ve recently helped them both launch Facebook sweepstakes offering exclusive VIP prizes. To enter or find out more information see below. Heartland’s All-Access Fest Passes Sweepstakes.

Film 157
article thumbnail

Social Networking Stats: 25 Million LinkedIn Profile Pages Viewed Daily, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1 billion active users. via Facebook. Twitter: over 500 million users. via Twopcharts. Qzone: 599 million monthly active users. via TechCrunch. Sina Weibo: over 368 million users. via China Daily. Renren: over 170 million users. via iResearch iUser Tracker. LinkedIn: 175 million members. via LinkedIn.

article thumbnail

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

article thumbnail

10 Content Marketing Must-Do’s for Brands

Convince & Convert

Your content “pen” can be as mighty as you let it. Marketing is a fun place to be these days, isn’t it? New tools and new technologies and new platforms are giving businesses interesting opportunities to connect with customers in inherently more meaningful ways. Of course, that’s put new pressure on marketers and layered new requirements onto Marketing.

Brands 151
article thumbnail

5 Simple Ways to Optimize Your Blog Posts to Generate More Traffic

Kikolani

This is a guest post by Mark Johnson. Anybody writing blogs for business purposes will be keen to build a sizeable readership and achieve higher rankings in the major search engines. However, given the amount of online competition it will take some time and effort to realize both of these goals. The tips outlined in this article should give you a head-start when it comes to the online marketing of your valuable content.

article thumbnail

What Online Marketers Can Learn From the Red Bull Jump

Janet Fouts

Yesterday was a momentous event in advertising history. Felix Baumgartner achieved the world record for his jump from 120,000 feet and broke the sound barrier with speeds recorded over 800 MPH, all backed by Red Bull. Certainly in this case RedBull can say it #Givesyouwings! The event was broadcast live over 40 networks in 50 countries and according to the Telegraph , “more than 3 million tweets were sent about the jump including those from people encouraged by Red Bull to send their quest

Marketing 144
article thumbnail

We’ve Updated Our Influence Measurement Guide

The Realtime Report

In March of this year we published The Realtime Report’s Guide to Influence Measurement Tools. Our goal was to cut through the hype and provide a clear-eyed, no-nonsense look at the evolving tools and best practices for identifying, prioritizing and engaging influencers. Fast forward 6 months, and so much has changed in a very short time. Klout and Kred now both offer brand pages, and have recently introduced new consumer-facing make-overs.

article thumbnail

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

article thumbnail

4 Angry Birds Apps for iPhones

Idaconcpts

The world has been suffering of late from Angry Bird mania. These revengeful little birdies aren’t happy, as the games’ titles imply. It is perhaps another sad reflection on human nature that we can take pleasure in the difficulties of our feathered friends. The truth of this matter is lost on the millions who enjoy giving misbehaving hogs the what for.

iPhone 135
article thumbnail

Beyond Analytics: Brand Insight and Understanding

Convince & Convert

Chuck Hemann, WCG @chuckhemann. Chuck Hemann , Director of Analytics at WCG , joins the Social Pros Podcast this week to tell us about the difference between analytics and insight in the social branding sphere, and the importance of both. Read on for some of the highlights or listen below for the full podcast. Listen Now. Click the play button to listen here: Download the audio file: [link].

Analytics 136
article thumbnail

Basic SEO for Bloggers

Kikolani

This is a guest post by Derek Mabie. Most of us understand how to search online. For more than a decade, we have relied on websites like Google and Yahoo to sift through the billions of web pages and present a list of contenders that, according to the search engines, most accurately relate to our search query. Search Engines for President. We understand how to search.

SEO 137
article thumbnail

Social Networking Penetration Among Internet Users Is Highest In Middle East, Africa

The Realtime Report

Among internet users in Africa and the Middle East, the social network penetration rate is higher than in any other region worldwide, according to new data from eMarketer. While internet access remains limited in the Middle East and Africa outside of urban centers, those who are able to go online are highly likely to visit social networks. Earlier this year, the Middle East/Africa region was forecast to have the third-highest social network penetration rate among internet users (at 71%), behind

article thumbnail

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

article thumbnail

How a Social Media Evangelist Became a Social Media Realist

Social Media Strategery

When did I become the guy who gets tired of social media? I haven't blogged here in more than a month. I'm substantially less active on Twitter than I used to be. How did I go from annoying everyone around me by my incessant yammering about social media to the guy who grows increasingly annoyed when people talk about everything social media will do?

article thumbnail

6 Mistakes Your Clients Are Probably Making in Social Media

Convince & Convert

As a marketing professional, it’s easy to become too close to the details of what you’re working on and lose sight of the forest in favor of the trees. Social media is no different – especially for an agency. Whether you handle a clients’ day-to-day social media or not, it is your responsibility to occasionally audit your clients’ social presence to ensure they are following best practices.

article thumbnail

Am I talking to myself over here? My Feedburner saga

Janet Fouts

You know how it is when you run your own business, you take care of your clients’ needs ahead of your own business, and once in a while you forget to look to your own? Yep, that’s what happened to me. I migrated my clients from Feedburner some time ago because the service was getting a little sketchy. Sometimes the feed would work, sometimes it would appear to be empty.

article thumbnail

Four Seasons #IgniteTheSpark Campaign Brings Romance To Social Media

The Realtime Report

Four Seasons Hotels and Resorts’ recently launched a new campaign – with a heavy focus on social media – targeting couples worldwide who are seeking a romantic getaway. ”The Spark” campaign includes a microsite, Facebook application, Twitter, Instagram, Pinterest and Facebook engagement advertising. Why create a campaign focused on the theme of romance?

Campaign 170
article thumbnail

The Power of We

Ari Herzog

Blog Action Day started in 2007 with a simple mission: ask global bloggers to write about the same topic on the same day. October 15 was selected and thousands of bloggers answered the call. The movement was born. I first heard about BAD in 2008 — and participated by writing about poverty. I had started my blog the prior year and it was both an exhilarating and emotional sensation to be part of something much larger than my own existence on this planet.