Thu.Oct 20, 2011

article thumbnail

You’re Not a Strategist – You’re a Punk

Dave Fleet

Tweet. I’m constantly astonished at how many people looking to get into agencies describe themselves as a “strategist” and think that by doing so, they can now avoid all of the work they don’t want to do. Whether it’s planning and budgeting, client project execution or measuring the outcomes, some people seem to think that by calling yourself something different, you can avoid learning about critical elements of a communications function.

Flickr 409
article thumbnail

Subtext: “Real” Listening in Social Media

Waxing UnLyrical

This is a story about subtext and listening in social media. I returned a couple of nights ago from the PRSA 2011 International Conference in Orlando, Fla. It was lovely; I got to catch up with so many of my friends whom I don’t get to see except at this conference, make several new ones, and also meet Bill Dorman and Adam Toporek for the first time (we recognized each other immediately across a crowded room, how cool is that?).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

“The Social Media Revolution” Has Been Updated on YouTube

The Social Media Incubator

A YouTube video based on a #1 international best-selling book, Socialnomics , by Erik Qualman, has recently been released. Social Media Revolution 2011 is a three-minute video with the latest facts on how social media affects our communication, business, and the way we live our lives overall. While the new video is full of remarkable information, we found the following statistics especially fascinating.

YouTube 106
article thumbnail

How Social Media is Changing the Way the Media Markets Itself

Bill Hartzer

By: Marsha Friedman. You don’t have to tell Kevin Reilly, entertainment president of Fox Broadcasting Company, that social media is a good way to market new shows. He already knows. At the MIPCOM show, a TV and entertainment conference and market held in Cannes, France every year, Reilly said the network is using social media to build awareness of new shows with tremendous success.

article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

The Moment You've All Been Waiting For.

Twist Image

When will Digital Media take over from television as the number one medium of choice by marketers? According to the MediaPost news item, Digital Approaches Tipping Point, Narrows Ad Agency Gap To Just One , published today, we are on the cusp of this dramatic shift. right here, right now: "For the first time since being tracked, digital media - including online, social and mobile - has approached parity with television as the most important medium among agency executives, according to the l

Survey 110
article thumbnail

Search Engine Optimization 101: The Meta Description Tag

Bill Hartzer

There are many pieces to the puzzle with search engine optimization , and one of them is the meta description tag. This is very important so don’t overlook it because this tag will show up in the actual search results so you get higher in the search engine rankings. This is a wonderful way to entice potential traffic to see what your website is all about once they read the meta description tag.

More Trending

article thumbnail

Is The Era of Loyalty To Consumer Brands Over?

Bill Hartzer

Darlene Quinn knows what it’s like to be loyal to a brand name. Quinn, a former senior executive with the Bullocks Wilshire department store chain understands the inner workings of the fashion retail industry as well as she does consumer trends, and her conclusion based on what she’s seeing in the marketplace aren’t encouraging for some of America’s oldest brands.

Loyalty 96
article thumbnail

How to Write a Blog Post Like a Troublemaker with a Heart of Gold

ProBlogger

This guest post is by Stefanie Flaxman of Revision Fairy Small Business Proofreading Services. In a world overflowing with bloggers, there’s the type of troublemaker you love and the type of troublemaker you hate. One introduces his opinion with a strong argument. You admire that he’s confident and direct. The writer makes you jealous. You want to be that troublemaker.

Fashion 40
article thumbnail

Social Media’s Week 7 NFL Picks

Jeff Esposito

So after a week of not watching football due to travel to Spain, this week’s edition of the Social Media NFL Picks is back with a vengeance. Not only do I get to watch the Ravens on Monday Night, but the team is beasting folks left and right. Despite not watching a snap of Week 6, my social picks ( formula ) were 7-6 and on the season I am sitting at 46-45.

Lithium 34
article thumbnail

Cartoon of the day

Jeff Esposito

28
article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.