Wed.Mar 23, 2011

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Micro Targeting your Online Media

Buzz Marketing for Technology

Let’s say you’re an auto insurance company. You want to target micro-segments where people think about buying auto insurance. We know that people buy auto insurance when they buy a car. But where else can we find people who intend to purchase insurance? Using social data, we have discovered that people tend to think about auto insurance when their kids are going to prom.

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Maroon 5?s Live Interactive Session – 5 Hours Left

Mindjumpers

Tweet So. The Coca-Cola and Maroon 5 session is still live for about 5 hours more! The song has taken a great form – with help of the fans inspiring tweets. Fans from more than 115 countries have been contributing in all kinds of ways. On their site you can see the real-time struggle, happiness and every step of the song that is created. Participate by a tweet.

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Social Organizations Are Patient

SocialFish

Quick. We need more members. Go do social media and get me some. I don’t ever here this stated verbatim, but I hear the theme frequently. And you can swap out “members&# with words like profits, donations, revenue, growth, innovation, good employees, and a host of other terms. It’s like we’re tired of hearing how awesome social media is.

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Are You A Leader Or A Manager?

Waxing UnLyrical

Guest post by Shanan Sorochynski. A big part of my job is tied to supporting our university’s leaders. But I’ve never stopped and thought about what leadership really is. Fortunately, the faculty, staff and students are always around to enlighten me. A couple of weeks ago we posted a series of videos and articles they contributed to the University’s official blog that explored the issue of leadership in preparation for the annual female-focused Inspiring Leadership conference that the institutio

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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On the eve of Twestival 2011 | Sherrilynne Starkie

Sherrilynne Starkie

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Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

Home About Social Media Consulting Find me a social media expert Social Media Audits Social Media Strategic Plans Content Marketing Plans Social Media Campaigns & Ideas Social Media Scorecards and Key Metrics Contact Tara Review Policy Akamai Marketing Connective Marketing through Social Media and Events Social Media Copywriting Event Marketing Home About Social Media Consulting Find me a social media expert Social Media Audits Social Media Strategic Plans Content Marketing Plans Social Med

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More Trending

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9 Ways to be more visible in social media

Janet Fouts

So you built a new blog , set up a Facebook page and started tweeting and STILL you’ve got virtually no friends? You’re not alone. It used to be that a tweet would be noticed by your friends and shared fairly quickly. That was before there were 90 million tweets per day and 60 million Facebook status updates a day. Nowadays I’d say the shelf-life of a tweet is more like 2 minutes.

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Which is more popular, Amazon or it’s Kindle?

Josh S Peters

I’ve been doing some research for a client recently and looking at some top performers in eCommerce which is when I came across Amazon’s rather extensive network of Facebook Fan pages. I’ve also found 2 twitter accounts and 2 YouTube accounts, but Amazon doesn’t make it easy. They don’t have a nice list of all their social properties anywhere I could find.

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Top 5 Slideshare Marketing Tips

Convince & Convert

Guest post by Kristina Allen , Online Marketing Manager at ion interactive , the makers of the LiveBall marketing optimization software. One of my favorite social marketing activities right now is creating Slideshare presentations. Slideshare is a directory of presentations. Think of it as YouTube, but for Powerpoint. I really love creating short (read: easily consumable) but informative Slideshares ( view example ) and then socializing them with my networks.

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Just Because You Run the Same Plays Doesn’t Mean You’ll Get the Same Results

Social Media Strategery

The Packers dominated teams using the Lombardi Sweep, but few teams had the talent to run it as effectively. “That’s easy – even I could do that!&#. Really? Could you? How many times have you been watching a game and said that about that highlight catch that you saw on Sportscenter? How many times have you watched Tiger Woods swing a golf club and then try to recreate that yourself?

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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What Type Of Advertising Has The Most Influence?

Twist Image

You would think that the shift is clear. That true influence when it comes to advertising comes from channels that are more personal or more interactive. You would be wrong. MediaPost ran a news item today titled, TV Advertising Most Influential , that would make any Digital Marketing professional raise an eyebrow (or two). "According to Deloitte 's fifth edition 'State of the Media Democracy' survey, 71% of Americans still rate watching TV on any device among their favorite media activitie

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How To Increase Your Twitter Followers | Small Business Mavericks

Small Business Mavericks

About Us What’s a Maverick? Community Involvement Affiliations Join Our Team Media Kit 1 on 1 Strategic Planning Website Health Check-up Website Design, Development & Promotion Social Media Services Social Media Step-by-Step Webinar Customized Social Media Road Map Social Media Implementation Online Marketing Services SEO / Web Promotion Online Reputation Management PPC / Google Adwords Blog Customization & Set-up Service Article Marketing Press Releases & Publicity eZine Customization & Set-up

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Work 2.0 and the Challenge of Work vs. Personal - a GRAMA Proposal

Stay N' Alive

I've worked for many companies, large and small, and consulted for others and they have all had the same problem, particularly the large ones. It's the CIO's dilemma. How do you protect your organization and your customers while still trying to give your employees the liberty to do the best job they can with the tools they have? This problem especially rings true in a Work 2.0 environment - as Generation Y begins more and more to feel comfortable mixing their work and personal lives, there is a

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The Royal Wedding – There's an App for That!

The Social Media Incubator

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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How to Create an Instant Yes

ProBlogger

This guest post is by Goddess Leonie of GoddessGuidebook.com. Over the last three years, I’ve launched fifteen rounds of ecourses, four meditation kits, and two workbooks. It’s been a delicious combination of spectacular, exciting, and exhausting. The thing about my business is that I adore creating new products. I love love love helping people.

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Android Apps I can’t live without

Jeff Esposito

A short time ago, I was in the heart of Austin with countless others navigating all that was South by Southwest. During which, I realized that my Android was much cooler than I previously thought. Now I am usually minimalist when it comes to these things, but below are four that I’d be lost without. Foursquare – Like many folks, I have been anxious to see which location-based application would come out as the clear leader in the space.

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Is Advertising Revenue Dead as a Blogging Income Stream?

ProBlogger

Earlier in the week I observed a conversation between two Internet marketing bloggers on Twitter which grabbed my attention. The topic of conversation? Monetizing blogs by selling advertising directly to advertisers. Their conclusion on the topic? It’s a dead and obsolete method of making money. It was a fascinating conversation to observe. They gave some solid-sounding reasons for their conclusions, including: There’s been a decrease in the budgets that companies are putting into ma

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Cartoon of the day

Jeff Esposito

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. But how do you choose one? With almost 200 social monitoring tools (and new entrants still coming to market), available at a range of price levels from free to if-you-have-to-ask-you-can’t-afford-it, how does an organization select the right social monitoring tool for its needs?

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The WordPress Comment System, Plugins and Moderation

Kikolani

After clearing out around 2,500 pending comments and over 3,000 spam comments, I thought it was time to do a little update post on how I do comment moderation and otherwise determine what comments to approve or delete. The Overall Commenting Picture. Let’s start with the overall picture of what your comment will look like on Kikolani, starting with the comment form.

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What does Viral look like?

Direct Marketing Observations

Do you know who Rebecca Black is? Rebecca Black is a 14 year old singer. She started attracting attention this month after a single she recorded and produced was released on YouTube and iTunes. The song’s video was uploaded to YouTube last month and received roughly 1,000 views in the first month. No big deal right? Then something happened. The video went viral.

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Social Media Highlights: Tips, Best Practices & Infographics

Mindjumpers

Tweet Once again, it’s time to take a look back at the most popular blog posts from around the last month. This time, I have chosen the two most popular posts giving tips on how to navigate in social media, the two most popular cases that can be inspiring best practices for companies and brands – and of course also two of the most popular infographics that we have posted on our blog.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.