You’ve transitioned into a Social Media specialist and you’re now in charge of your company’s social efforts to help grow the business…now what do you do? Here are some tips to help! Be willing to always consume as much information in a 24-hour period as humanly possible. Always have an open mind and remember there is ALWAYS someone who knows more than you. Don’t be a know-it-all , when you have a question reach out to your followers, it doesn’t show that you’re weak but that you’re eager to know more. Be yourself. Monitor 24/7. Be on top of your game. Case Studies! MORE >>

You may have heard of Search Engine Optimization (SEO) —and the ways it can dramatically increase your Website’s visibility in search engines, as well as track how people are finding your site. But can it guarantee the success of your online brand? Probably not. Social media, however, offers a much better promise. It is increasingly responsible for building brand awareness and loyalty online. That’s why the Abiah team is using the new term, Social Media Optimization (SMO), that introduces a synergistic relationship between SEO and your social media. Pretty cool, right? MORE >>

Have you heard of this thing called Klout ? Sure you have by now in one way or another but if not here is a quick take; It’s a measurement of your online influence with scores ranging from 1 to 100 which uses your Facebook and Twitter activity to calculate your true influence based on who you are connected to, who you are interacting with and what you are sharing and with whom. Ringing any bells? So it got me thinking about automation and queuing things up to send without us having to do anything. Tweeting without really tweeting. What are the effects this has on our influence? But why? MORE >>

I was once scared to start blogging too, terrified actually, but after guidance from my followers, lots of research and the yearning to be “one of the cool kids&# I took the plunge. discuss a few tips here that should help you get started and remember it’s Blogging, not the Bible! The article I referenced is Six reasons every Brand should Blog , and here is how you can connect with Darin Persinger. Do you have any tips for helping people get off the saddle and dive into the pasture of blogging? Emerging Media Blogging fear of blogging featured MORE >>

QR Codes have been around for quite some time. But nothing as awesome as the ConnectMe QR Code. This barcode actually takes you to my public dashboard which features several ways to contact me, icons and links to my social media sites, and an icon for my main website. Also a nice sized QR Code that I can save to my computer, then add and promote anywhere and everywhere. can also click a button and print custom business cards and other items with my code on them, and then have them shipped to my door. Here is a screenshot of what you would see if you went to [link] on your laptop or desktop. MORE >>