Debbie Weil

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Q & A With Michael Stelzner on the “Launch” of Social Media Examiner

Debbie Weil

I’ve known Michael Stelzner , the man behind the popular online magazine Social Media Examiner , for years. So I was delighted to get a review copy of his new book Launch: How to Quickly Propel Your Business Beyond the Competition which lays out the secrets of Social Media Examiner’ s success. Full disclosure: he mentions me in the book. At the time, I had over 17,500 subscribers.

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Q & A With Michael Stelzner on the “Launch” of Social Media Examiner

Debbie Weil

I’ve known Michael Stelzner , the man behind the popular online magazine Social Media Examiner , for years. So I was delighted to get a review copy of his new book Launch: How to Quickly Propel Your Business Beyond the Competition which lays out the secrets of Social Media Examiner’ s success. Full disclosure: he mentions me in the book. At the time, I had over loyal 17,500 subscribers.

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What Does It Mean to “Know” Someone?

Debbie Weil

I posted a "gentle heads-up" on my Facebook page to announce that I’m slowly weeding out "friends" I don’t "know" or at least have some connection with. As I put it: "I joined fb four years ago and initially said yes to every request. But now I want to limit my friends to those with whom I have some meaningful connection, either online or off.". Not clear enough. draw a blank.

What Does It Mean to “Know” Someone?

Debbie Weil

I posted a "gentle heads-up" on my Facebook page to announce that I’m slowly weeding out "friends" I don’t "know" or at least have some connection with. As I put it: "I joined fb four years ago and initially said yes to every request. But now I want to limit my friends to those with whom I have some meaningful connection, either online or off."

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to prepare an Ignite or TED talk: Q & A with Jill Foster

Debbie Weil

Preparing for the Ignite DC talk I gave recently was surprisingly challenging. Presentation junkies think of Ignite as a mini- TED , which ratchets the pressure up considerably. Like TED and TEDx talks (15 minutes), five-minute Ignite presentations are regularly given in dozens of cities around the world. And the same approach to subject matter: "Enlighten us, but make it quick."

Free for 36 hours: The (Updated) Corporate Blogging Book is $0.00 on Amazon

Debbie Weil

Amazon is capturing headlines again as the company bullies its way into book publishing - as distinct from book selling. But there are some bright spots for self-published authors. You can run occasional ( very occasional ) $0.00 promos for your book. That's what's happening right now on my Amazon page - but only for the next 36 hours. think you'll like the new preface. Sign up here.

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Friending Over 50: Sex, Lies and Baby Boomers

Debbie Weil

Photo credit: Joey Devilla. I’ve been searching for a catchy way to describe ( what may be ) the focus of my new book: baby boomers and social media. The story of baby boomers and their love affair with social media is both surprising - and surprising in its implications. Of course, Sex, Lies and Baby Boomers is not really the subtitle (inspiration: Sex, Lies and Videotape ). just wait).

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Why I Love National Grammar Day

Debbie Weil

It’s hopelessly old-fashioned to care about it’s versus its. Who versus whom. Affect versus effect. But I do. really do. As I wasted time on Twitter today, I ran across a tweet about National Grammar Day. March 4th. Every year. "Oh happy day," I tweeted. There are so many things I love about National Grammar Day. The SPOGG? Need I say more?? loved it. Peter Gomes.

A World Gone Social

Learn how companies must adapt to survive.

Repetition is In and Blogging Is Back

Debbie Weil

Photo by Sydney Stokoe. One of the (feeble) reasons I give for not blogging frequently enough is that I don’t like to repeat myself. As I’ve been blogging for eight years I’ve said a. stuff about business blogging. But it turns out that repeating yourself is a good thing when you have a longterm blog. Instructions: unpack your topic slowly. Basically, it works like this.

Attention Business Authors: Self-Publishing Is No Longer for Losers

Debbie Weil

A mere five years ago, the idea of self-publishing a serious business book would have been laughable. Self-publishing was for losers, right? Self-publishing was a last resort after not being able to get a book contract from one of the Big Six publishers (Penguin, HarperCollins, Random House, Simon & Schuster, Hachette or Macmillan), or a business book publisher like Harvard Business Press.

Hey, Stop Procrastinating and “Do the Work”

Debbie Weil

I know I’m in trouble when I haven’t posted to my blog in several weeks. I can feel the wall of resistance rising higher and higher. My inner voice chatters away: "For godssakes , write a new blog post. Something. Anything. Panic. What should I write about? What is important enough? Paralysis." " And I’m a "blogging expert." Nor does it need to be long.

5 Reasons to Play Hooky in the Summer

Debbie Weil

This is not the first summer that I’ve taken a break from all digital, all the time. And I hope it won’t be the last. As I wrote last July, there’s something about a stretch away from DC that makes me feel like a kid in camp who wants to try new activities. This summer it was plein air painting. Above is the result of a class I took with painter Jill Hoy. But I do love color.

5 Reasons to Play Hooky in the Summer

Debbie Weil

This is not the first summer that I’ve taken a break from all digital, all the time. And I hope it won’t be the last. As I wrote last July, there’s something about a stretch away from DC that makes me feel like a kid in camp who wants to try new activities. This summer it was plein air painting. Above is the result of a class I took with painter Jill Hoy. But I do love color.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

10 Years Ago Today! My 1st Article About Blogging

Debbie Weil

It was exactly 10 years ago today, Aug. 22, 2001 , that I published my first article about business blogging. Whew. A lot of water under the bridge since then, including 9/11, which happened only a few weeks later. The Corporate Bloggging Book was released exactly five years ago, in August 2006. Surprisingly perhaps, change has been slow. Big announcement soon. Lots more TK. 22, 2001.

10 Years Ago Today! My 1st Article About Blogging

Debbie Weil

It was exactly 10 years ago today, Aug. 22, 2001 , that I published my first article about business blogging. Whew. A lot of water under the bridge since then, including 9/11, which happened only a few weeks later. The Corporate Bloggging Book was released exactly five years ago, in August 2006. Surprisingly perhaps, change has been slow. Big announcement soon. Lots more TK. 22, 2001.

Revisiting the speaking styles of Seth Godin, Guy Kawasaki and Tom Peters

Debbie Weil

From the blast from the past department, here is a re-post of something I wrote exactly 5 years ago about the presentation styles of three great speakers. Still as true as ever. Great post over on Presentation Zen that includes links to comparison video clips of biz author/gurus Seth Godin , Guy Kawasaki * and Tom Peters. Good writing is important. But good platform skills are equally important.

Revisiting the speaking styles of Seth Godin, Guy Kawasaki and Tom Peters

Debbie Weil

From the blast from the past department, here is a re-post of something I wrote exactly 5 years ago about the presentation styles of three great speakers. Still as true as ever. Great post over on Presentation Zen that includes links to comparison video clips of biz author/gurus Seth Godin , Guy Kawasaki * and Tom Peters. Good writing is important. But good platform skills are equally important.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Attention Business Authors: Self-Publishing Is No Longer for Losers

Debbie Weil

A mere five years ago, the idea of self-publishing a serious business book would have been laughable. Self-publishing was for losers, right? Self-publishing was a last resort after not being able to get a book contract from one of the Big Six publishers (Penguin, HarperCollins, Random House, Simon & Schuster, Hachette or Macmillan), or a business book publisher like Harvard Business Press. Well, guess what. The book publishing - and reading - revolution is well under way. The idea that self-publishing is a last resort is dead. It’s out of date. It misses the boat. Hogwash.

Why I Attend Seth Godin’s Live Events

Debbie Weil

I’ve attended a handful of Seth’s live events over the past decade (cf Why I like Seth Godin’s quirky workshops from 2005) and always come away recharged. Today’s was dubbed a practicum on the future of book publishing. As well as meet Dave Kerpen , Susan Piver , Cynthia Louden , Cindy Praeger of Gazelles and others. That’s why we’re called a tribe. So, yes.

Can You Really Write a Short Book in 8 Weeks?

Debbie Weil

Yes, if you start with a bunch of great content you can draw from: blog posts, articles, notes, lists, research. And are ruthlessly focused on shipping something in 8 weeks. But the fact is, it probably does take 10,000 hours to learn how to write well. If not 10,000, then a lot of time over a period of years

Debbie Weil on Corporate Blogging and Social Media

Debbie Weil

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.

Secrets of Success Behind Blogging Success Summit

Debbie Weil

One of the reasons I’ll be talking about blogs and why they’re your social media hub on Feb. 2, 2011 is that it’s a great topic and one I sincerely believe in. Another reason is that Mike Stelzner, creator of the online Blogging Success Summit , invited me to and he is persuasive. We are not paid for the time we put in preparing and giving our presentations.

What Is the Definition of a Book?

Debbie Weil

What, in fact, defines a book? Is it the linear, text-only format, whether digital or print? Is it the reading experience? Those are questions a lot of folks are asking. Two filmmakers in DC, Aziz Isham and Patrick White , have their own answer. Not a definitive answer, mind you. But an intriguing approach to the continuing redefinition of a book. Learn more and RSVP here. are, in fact, books.

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What Is the Definition of a Book?

Debbie Weil

What, in fact, defines a book? Is it the linear, text-only format, whether digital or print? Is it the reading experience? Those are questions a lot of folks are asking. Two filmmakers in DC, Aziz Isham and Patrick White , have their own answer. Not a definitive answer, mind you. But an intriguing approach to the continuing redefinition of a book. Learn more and RSVP here. are, in fact, books.

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Newsjacking: David Meerman Scott’s New Book on Real-Time PR Is Released in Real-Time

Debbie Weil

David Meerman Scott often writes with great clarity about stuff that the rest of us are thinking about but haven’t gotten around to articulating. His newest book, Newsjacking , released today, is no exception. Two things are notable about Newsjacking : 1. it is being released in almost real-time in e-book format only (for Kindle, iPad and soon, Nook and Sony) and 2. More on that below.

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Newsjacking: David Meerman Scott’s New Book on Real-Time PR Is Released in Real-Time

Debbie Weil

David Meerman Scott often writes with great clarity about stuff that the rest of us are thinking about but haven’t gotten around to articulating. His newest book, Newsjacking , released today, is no exception. Two things are notable about Newsjacking : 1. it is being released in almost real-time in e-book format only (for Kindle, iPad and soon, Nook and Sony) and 2. More on that below.

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View from Down Under: Surprising and Delightful

Debbie Weil

Loving my first visit to Sydney. The magician and genius behind this week-long event is AMP’s Annalie Killian. Surprise and delight. Here are the slides from my speech yesterday. I’ve added in a few to clarify. Why "surprise and delight?" " That’s what companies need to be aiming for with their social media programs. View more presentations from Debbie Weil.

“No Idling” is the free companion to “Do the Work”

Debbie Weil

Apologies for getting the date wrong for the last day to download free the Kindle edition of Steven Pressfield’s Do the Work. But never mind, here’s the accompanying PDF, appropriately titled No Idling [links to PDF], and it is absolutely FREE. Share as you wish. Stop procrastinating and Do the Work. Here’s my thumbs-up review of Do the Work.

Parsing the Genius of Steve Jobs

Debbie Weil

Today is a sad but provocative day as so many people try to articulate precisely why Steve Jobs (who died yesterday at age 56) was a genius and a visionary. We know that Steve and Apple (one and the same for the past several decades) revolutionized the technology and computer industries. We know that he changed forever how we consume and share music, news, books, video and more. Thanks, Steve.

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Parsing the Genius of Steve Jobs

Debbie Weil

Today is a sad but provocative day as so many people try to articulate precisely why Steve Jobs (who died yesterday at age 56) was a genius and a visionary. We know that Steve and Apple (one and the same for the past several decades) revolutionized the technology and computer industries. We know that he changed forever how we consume and share music, news, books, video and more. Thanks, Steve.

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Just Because You Can (Publish an eBook), Doesn’t Mean You Should

Debbie Weil

The wonderful thing about the new world of publishing is that anyone can write, publish and start selling an eBook on Amazon Kindle. The unfortunate thing about the new world of publishing is that anyone can write, publish and start selling an eBook on Amazon Kindle. Sound too harsh? Maybe. But the fact is that in the DIY (Do It Yourself) world of nonfiction self-publishing, a successful author needs to be master of many trades: first, of course, the author needs to have a unique and provocative book idea and the writing and editing need to be excellent. Seems obvious, doesn't it?

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Debbie Weil on Corporate Blogging and Social Media

Debbie Weil

Wake Up and Write For Your Existing Readers (Don’t Look for Readers Later)

Debbie Weil

Seth Godin reminds us - again - of the new way to think about writing a business book. You are writing for the fans and followers you already have. Your tribe. They are the ones who will celebrate with you and kick off word-of-mouth sales if you set your launch price on Kindle at $0.00. As Seth puts it : "Wake up in the morning thinking about what (you) can write for (your) readers." Start small.

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Context vs. Content: What Sells Your Book

Debbie Weil

Context is one of those words that sparks a multidimensional image in your head. That is key to understanding why context ( who , where , how , what , why ) has as much to do with the success or popularity of a new book as does the actual content of that book. Who recommended the book to you? That counts for a lot. Where did you hear about the book? How do you prefer to read a book? 16, 2011.

Debbie Weil on Corporate Blogging and Social Media

Debbie Weil