Wed.Apr 06, 2011

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8 Tips: How To Choose the Right Profile Photo

Almost Savvy

You know you’ve seen it. That cringe-worthy photo from your friend’s beach vacation that she’s using as her LinkedIn profile photo. “What in the world is she thinking?&# you’ve wondered. “I’d never use a photo like that to represent myself online.&# Really, Mr. Look-at-me-and-my-super-cute-puppy ? Hey, don’t get me wrong, I’m all for puppies.

Tips 279
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The End of Traditional Marketing

Buzz Marketing for Technology

Paid, owned and earned media. Those three words, often shortened to “POE,” have bounced around for years. And, like the contemplations of communication theorist Marshall McLuhan, they have taken on new meaning with the collision of traditional and digital marketing strategies. In 2009 Forrester issued a report that outlined the world of interactive marketers in the digital space.

Marketing 243
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Trending Sources

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New #asaetech monthly chat for association techies!

SocialFish

I’m psyched to be the kickoff host for a brand spankin’ new #asaetech chat which will happen MONTHLY, on FRIDAYS from 3-4 pm EST starting this Friday April 8. Will you join me? The chat is aimed at association technology people, who could of course be from IT and any other department, but the topics will specifically be technology-related, as opposed to the more general association-management related #assnchat which happens every Tuesday at 2 pm.

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Facebook Page Or Profile? I Say Both.

Jason Yormark

I wrestled with the idea of creating a Facebook Page for my blog vs. just utilizing my Facebook Profile to promote. My initial thought was that I didn’t really see myself as being “celebrity” enough to warrant having what was once referred to as a “fan page”. It felt a bit vain to me, but I started to sense that I needed to re-visit the issue as more and more people I did not really know wanted to start connecting with me on Facebook professionally.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Rubbish Is As Rubbish Does

Waxing UnLyrical

I was very irritated. by a recent PR Daily post, “ Advertising vs. PR: How to measure the value of editorial coverage (thank you, Heather Whaling , for pointing me to it). If you haven’t read it yet. —though I’ll be amazed if there’s a PR pro worth her pink boots who hasn’t read it yet, and men , don’t even try to get cute with me on that —. it’s a very weird justification of AVE (ad value equivalency) as a measure of “PR,&# which the author equates to &

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White paper on Social CRM for associations

SocialFish

Who owns Social CRM? Making member management social takes teamwork. We’ve just published our latest white paper, Social CRM for Associations: What association executives should know about applying social media to membership management. Social CRM refers to both a business strategy for managing customer relationships in the age of social media and also the evolving technology that helps organizations do this.

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100 free social media resources | Sherrilynne Starkie

Sherrilynne Starkie

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5 Tips for Using Facebook’s Moderation Blocklist

Convince & Convert

Guest post from Jessica Carlson , a social media manager at Off Madison Ave who specializes in building social communities that create brand loyalists and garner key insights. “Censorship reflects society’s lack of confidence in itself.” -Potter Stewart. Facebook recently released a Moderation Blocklist , a functionality that allows Page administrators to set parameters around certain keywords, automatically marking posts with those topics as spam , and placing it in the Hidden Posts filte

Tips 148
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How to Nix Twitter Spam

Idaconcpts

Back in 2009, I presented and article 4 Steps to Get Rid of Twitter Spam , which had a great response. Here is a follow-up piece that goes into more details about how to nix all possible sources of Twitter spam. Check the Twitter Status Blog. The Twitter Status Blog is the official Twitter source about streaming outages, service issues and spam issues.

Twitter 133
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Google Domain Acquisitions Indicate Possible Future Products, Deal Advisor Service

Bill Hartzer

I was browsing the list of 40 new domains names that Google has acquired today, and while there are some domains that do not make sense, there are others that may indicate possible future Google products and services. A few that caught my eye were domains related to “Google deal advisor&# and “Google weekly ads&#. One interesting domain that Google has registered today was “Google Checkin&# , the domain name googlecheckin.org.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Google’s new version of the Facebook Like

Janet Fouts

Google just introduced their “ plus 1 &# button. It hasn’t rolled out to everyone yet, but you’ll probably see it soon. If you’re in a big hurry you can sign into Google’s Experimental Labs and add this experiment to your services. Here’s a video description of how it works (from Google’s point of view.). So who sees your +1′s?

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The Other Side Of Comments And Community

Twist Image

What can someone new to the Social Media world do to find and attract readers while building their own community? This was one question that was asked of Gini Dietrich during a recent Podcast. She answered today on her Spin Sucks Blog with a post titled, Building Your Online Community. Her answer was: "I always say social media, and building a community in general, is all about stroking other people's egos and scratching their backs.

Comments 111
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Can Amazon Teach Reputation Management? | Small Business Mavericks

Small Business Mavericks

About Us What’s a Maverick? Community Involvement Affiliations Join Our Team Media Kit 1 on 1 Strategic Planning Website Health Check-up Website Design, Development & Promotion Social Media Services Social Media Step-by-Step Webinar Customized Social Media Road Map Social Media Implementation Online Marketing Services SEO / Web Promotion Online Reputation Management PPC / Google Adwords Blog Customization & Set-up Service Article Marketing Press Releases & Publicity eZine Customization & Set-up

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9 Ways To A Better Interview

Twist Image

Whether you're looking for a job, hiring people or interviewing people for your Blog or Podcast, the ability to drill down and get the best answers possible is an art form. Having strong interviewing skills are critical to success. Why? As a Marketer you will have to create stories and you will have to dig deep with your clients and the agencies you work with to get that story out of people.

Journal 104
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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May 2011: Social Media Course

Laurel Papworth

I ran these a couple of times a year – the next one will be September I guess: Hands-on Computer based social media classes are being run again May in Sydney, Brisbane and Melbourne. These are small classes, in front of the computer for those who want to set up their own social media sites and tools. PREREQUISITES Please bring your email logon and password details for social media sites that require email verification.

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Social Media Equals SEO

The Social Media Incubator

SEO 106
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How Bloggers Can Make Money from Brands

ProBlogger

This guest post was written by Mark Pollard of MarkPollard.net. Let’s face it, how you make money from blogging is in serious flux right now. The thing is, flux brings opportunity. If you’re thinking differently enough to everybody else, chances are you can stand out. That’s what this article is about. How to get you standing out in front of brands and agencies, and find new ways to make money from your blogging pedigree along the way.

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What sucks about PR

Jeff Esposito

This post originally ran on the PR Breakfast Club blog, but I wanted to share it with readers who may have missed it. I am pissed off. The PR industry has recently received one black eye after the other – and you know what? It’s our own damn fault. Yes, I said it. The recent bad press for the PR industry (and individual practitioners) in TechCrunch , Forrester and the New York Times came from the work of horrible PR people.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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The stopping power of simple and effective marketing

The Way of the Web

Before you click on the video below, which shows a very literal example of being simple and effective, I should point out that it does contain a very small amount of violence, that I know it’s from the film ‘Never Back Down’, and I also know it’s not an accurate reflection of the effectiveness of Capoeira as a martial art. But still… I’m not going to suggest that business strategy, marketing or writing are related to fighting or violence, although I do know th

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Cartoon of the day

Jeff Esposito

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Google’s +1 Button vs. Facebook’s Like Button

Mindjumpers

Tweet About a week ago, Google launched a new social service called Google +1. Google +1 has the exact same function as the Facebook like button in order to determine what content that is most relevant to an individual. Taken into consideration that Google has the position of being the world’s largest search engine, there’s good reason for publishers to implement the +1 on their websites.

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