Fri.May 11, 2012

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Too Much Talk, Not Enough Action!

Jason Yormark

I’ve been often amazed at throughout my jobs how much more importance is put on talking about doing things, versus actually doing them. At one of my previous employer’s, it was incredibly common for many folks to be praised and rewarded not so much for the results they actually delivered, but the way they presented their work. Many a promotions were awarded simply because someone could put together a snazzy powerpoint about how incredible they or their team was.

Team 254
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Facebook is commercializing. Get over it.

Socialized

Facebook recently announced that they are testing a service whereby, for $2, users could highlight their status updates so they stand out from the other updates in the timeline. This has created a fuss among some people who have called this shameless self promotion (a tautology if there ever was one).

Facebook 180
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Making time for someday

Josh S Peters

Just schedule it. Ever notice how all of those projects you want to get to “someday” just keep piling up? I have a To-Do list on Astrid that has 50+ entries tagged “someday” and until recently that list just kept growing. Last week I started scheduling “someday” time. Just an hour or two chunks at a time, typically during the evening, or on the weekend and to ensure I get them done I remove myself from home-based distractions and go to a coffee shop until the

Project 159
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How NOT to Build Links to Your Website: Courtesy of American Express

Bill Hartzer

As a courtesy and value-added service, American Express is building links and doing search engine optimization for many of their small business clients. Through a division called “ American Express Market 3D “, American Express is doing Inbound Link Building, Social Bookmarking, and General Directory Submissions. American Express clients are now reportedly receiving messages via Google Webmaster Tools that Google is detecting “unnatural links” pointing to their website, a

Directory 160
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Apple vs Microsoft: Tablet Market Clash between iPad and Windows 8

Idaconcpts

Besides Google Android, the tablet king Apple iPad is about to get a taut rival in Windows 8. A row of Windows 8-based tablets are to enter to the scene later this 2012. Microsoft has already previewed its ARM compatible Windows 8 and a dedicated app store called the Windows Store for it. Most analysts think that Windows 8 and Windows Store will haul up crucial threat to iOS and its App Store.

iPad 130
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The Future of Branding is About Making Friends, Not Ads

Social Media Strategery

Make friends, not ads.™ That's the message that greeted me when I first opened the Cramer-Krasselt homepage and again when I walked into the lobby for my first interview five months ago. Seemed especially fitting for me as I've railed against traditional advertising ("look at me!! come buy my stuff!! Now! Now! Now!") and traditional PR ("we're the world's leading provider of innovative solutions…") for what seems like forever.

Brands 133

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The Trick With Inspiration

Twist Image

Believe it or not, you're constantly being inspired. The trick with inspiration is being able to both acknowledge that moment and act on it when it happens. I was reminded of this earlier in the week. I was listening to Howard Stern interview Chris Martin from Coldplay (it was a repeat from earlier in the year). Martin was talking about how the hit song Yellow came to him.

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Twitter Chats – Good For Business Or A Wild Public Meeting?

Small Business Mavericks

Twitter chats are a strange phenomenon that are becoming increasingly popular. According to one news story , advertisers are even willing to pay to sponsor chats (perhaps that opportunity you could consider). So what exactly is a chat, and is it worth following up on? Twitter chats make use of the hash tag to connect like minded people in a chat session.

Meeting 87
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How to ReTweet (RT) on Twitter

Absolute PA

There are two ways to ReTweet (RT) on Twitter: the 1-click quick way created by Twitter.com and the original way created by Twitter users. RTs are the superhero of tweets – I explain why, when to use them, and the 6 benefits of ReTweeting in my post, The Superhero of Tweets. In the video below, I show you exactly HOW to use both RT methods and demonstrate: the differences between them. how to spot both types of RT. the one vital step you must remember when using the original RT.

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A Metaphor Is a Mixed Drink

Net-Savvy Executive

It's Friday, and I've been writing long posts lately, so here's a simple idea: A metaphor is a mixed drink. In business, we use a lot of metaphors, some better than others. Some are easy for beginners. They're simple and sweet, and they lose their appeal over time. Some are difficult at first, but surprisingly good when you figure them out. Some are old, traditional, and still on point.

Meeting 71
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Really Learn to Use Google Plus for Business

Proactive Report

Join Chris Abraham for an extended tutorial on how to use Google Plus for business. He delivered a 30 minute webinar, but he felt he had to rush through the information so he has taken the time to make the extended tutorial and show you all the insider tips and tricks of using Google Plus for business. It is 80 minutes – Pehaps watch it in sections, but it is worth watching if you want to get the most out of your G+ account.

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You can’t do THAT on Facebook, social media champs and Twitter punishment

Jeff Esposito

This week flew by and flat out blew. I spent six hours on Wednesday with the good folks at Children’s Hospital Boston as they helped Megatron get re-hydrated from the nasty stomach bug that seems to be making its rounds only to be followed by giving him bottle after bottle of Pedialyte to get rehydrated. Hope your week was a better one. Have a great weekend and catch you next week.

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3 New Tools That Can Help You Create Better Content, Convert More Readers and Conquer Higher Search Rankings

ProBlogger

This guest post is by Neil Patel of Quick Sprout. Anybody can be a content marketer … but not everyone can be a good or even great content marketer who creates articles that convert and rank high in the search engines on a consistent basis. Over time experience will teach you how to do this , but you also need the right tools. You need tools that will help you spot the hot topics at that very moment, generate list upon list of high-converting long-tail keywords, automate some of your processes,

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Public Relations is Everyone’s Business

Waxing UnLyrical

If you’ve ever stayed at any Ritz-Carlton hotel, you know just how terrific they are. I was reminded of this when I did just that this past week in New Orleans ( that’s where PRSA’s Counselors Academy took place ), and oh…. The room! The bathroom! They had Q-tips (most hotels don’t)! The comfy couches in the lounge! The bellhop who got me a taxi ahead of 15 other people in line (he didn’t tell me this, the taxi driver did).

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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What Makes Good Content Marketing Great?

ProBlogger

Content marketing—using content to promote our product or service—is a favorite promotion method of today’s bloggers. Many of us are in the content business, so content marketing makes sense. The activities that come under the umbrella of content marketing are broad. They cover everything from guest posting to uploading content to purpose-built networks (like YouTube or Soundcloud ), to offering your own free, downloadable content products on your own blog.

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“Facebook Terms and Policies Hub” Has Been Launched

Mindjumpers

Tweet We’ve all experienced at some point how frustrating and confusing the ever changing policies and terms of the mother of social networks, Facebook, can be. This week, they’ve launched a new site that tries to help all of their users navigate in the jungle that is Facebook’s terms and policies. According to Facebook, their new information hub will contain “Everything you need to know, all in one place”.

Policies 200
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The Must-have Blog Post Topic Generation Tool

ProBlogger

This is a guest post by Eric Siu of Evergreen Search. Ideas are the beginning points of all fortunes—Napoleon Hill. Unfortunately, sometimes it’s very hard figuring out how to come up with blog post ideas. And based on that quote, if you can’t come up with ideas, then it doesn’t look like you have a starting point from which to create a fortune.

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