Fri.Sep 30, 2016

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The Impact of Snapdeal's Rebranding Strategy on Social Media


Snapdeal had social media abuzz with their massive rebranding strategy. I, for one, totally agree that one of the best things about buying online is unboxing. Why do you think unboxing is a huge thing on Youtube ? The ecommerce brand unveiled their new logo and served it with a side of the #UnboxZindagi campaign on the 10 th of September. Of course, it helps if there are freebies involved. Twitter.