Wed.Oct 26, 2016

Buzz Marketing for Technology

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The Myth of the Best Place To Work


This post was originally published on Okay, I know some of you reading this probably won a “best place to work” award, and are quite proud of it. I get it. Your people filled out the survey and it scored really “well” and that’s something to be proud of. If it weren’t aligned, they wouldn’t be so happy, and you wouldn’t be a “best place to work.”. But here’s the problem.

How to Podcast: A Two-Part Series

Spin Sucks

During the PRSA International conference, Gini Dietrich co-hosted a panel discussion with Shonali Burke and Deirdre Breakenridge on how to podcast. Here she breaks down the discussion into a two-part series. The post How to Podcast: A Two-Part Series appeared first on Spin Sucks.

Twitter, MLB Launch Featured Stickers for the World Series

SocialTimes Twitter

To mark the start of the 2016 World Series between the Chicago Cubs and the Cleveland Indians, Twitter and Major League Baseball introduced new featured stickers in a World Series category. Introducing: #WorldSeries Twitter Stickers. Add ‘em to your photos all World Series long. — MLB (@MLB) October 25, 2016. Mobile users can add these stickers to their photos by adding photos to tweets within the Twitter app and tapping the smiling face to enter the stickers menu. From there, users can choose from eight new stickers in the World Series category.


A Little Bit of Conversation. A Lot More Insights.

Waxing UnLyrical

Guest Post by Kristie Aylett. Analytics. Metrics. Dashboards. Online surveys. Research is step one for many projects and campaigns, and it’s easier than ever to get numbers. Insights? Those are a bit harder to uncover. We We sift through reports like we’re mining for gold. We’re hoping for the Eureka! How can you move beyond the numbers? You have the opportunity to ask “Why?” and dig deeper.


The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How Social Automation Can Be Good, Not Evil

Convince & Convert

Social media automation gets a bad rap for robbing social of its humanity. Smart automation, however, is good—not evil. Social Media Strategy marketing automation social media automation Social Media Marketing social media marketing tools social media strategy


How to Plan Holiday Content that Fits Your Brand

Ignite Social Media

The year is winding down, and none of us want to be caught off-guard by the Paul Revere of content planning yelling “The holidays are coming!” It’s not just important to have holiday content, it’s important that you have the right holiday content for your brand. Here are a few things to keep in mind when planning your brand’s holiday content: Plan Ahead. Stay on Brand. Tell a Story.