Ideal Customer Persona – made with Social Data
Buzz Marketing for Technology
JUNE 8, 2011
Some advertising agencies charge you hundreds of thousands of dollars to create what they call the “ideal customer persona”. I discussed how you can do this for FREE with Facebook in a prior post called Generating a Buyer Persona with Facebook Advertising but unfortunately you do get what you pay for. What if there was a way to build the ideal customer persona by using social data?
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