Atom Thought

OCTOBER 19, 2012

TheWhizTimes, a unique platforms for kids and families, initiated a very innovative PR campaign this week. Before we talk about that, here is a brief about thewhiztimes.com TheWhizTimes.com, started by an ex-Nokia Head of earned Media and a social and online media veteran-Shalabh Pandey in Singapore, plugs a very relevant gap in today’s society and.

Marketing 213

Marketing Campaign Platform News 213

Atom Thought

AUGUST 18, 2012

1. Paper by Fifty Three: Winner of APPLE DESIGN AWARD 2012. It’s one of the best apps for sketching, caricaturing and drawing. Not only can it be easily used by kids and adults but it’s so much fun to use various types of pens to create desired texture. Somehow even the most boring designs look.

iPad 203

iPad Apple Types 203

Atom Thought

OCTOBER 4, 2012

Forrestor and Heidrick & Struggles Global CMO survey of 2011 (200 CMOs) outlined 2 great opportunities for the CMOs : 1. Beef up digital & technical understanding: The survey showed that digital & technical skills are second most important skills to acquire on the CMOs agenda. This is especially critical for various startups where the.

Survey 199

Survey Startup Skills Marketing 199

Atom Thought

AUGUST 30, 2012

I encountered a question sometime back on quora, about who are the next disrupters for a marketplace like craigslist. I answered that it will be not a typical internet marketplace but a mobile company. Let’s see what would be the characteristic of a future marketplace: 1. hyperlocal (not great on desktop internet today) 2. real.

Mobile 190

Mobile Questions Company Features 190

Atom Thought

SEPTEMBER 8, 2012

3 Hidden Brand KPIs for the New Age CMO! As a Chief Marketing Officer (CMO); your team is investing in various channels like TV and radio. You can perhaps see an increase in overall traffic and pageviews! But: Are you happy with just the increasing trends of traffic (all sources)? Is that enough? What are.

Trends 185

Trends Team Brands Marketing 185

Atom Thought

DECEMBER 21, 2012

New Media Summit is holding an event right now at Gurgaon Country Inn. ([link] We are proud to be the media partners for them and are glad to stream the event live here. Go ahead, watch, comment and participate online. (Look at the agenda here) Wach the live event here: Watch the recording of the.

Eventful 182

Eventful Comments Video News 182

Atom Thought

AUGUST 18, 2012

1. Paper by Fifty Three: Winner of APPLE DESIGN AWARD 2012. It’s one of the best apps for sketching, caricaturing and drawing. Not only can it be easily used by kids and adults but it’s so much fun to use various types of pens to create desired texture. Somehow even the most boring designs look.

iPad 159

iPad Apple Types 159

Atom Thought

NOVEMBER 14, 2012

1. Not creating a specific and customized landing page for TV Viewers- The excuse of an internet company squandering VC money on TV is- ‘we are expanding reach’. I think that’s half-truth. This implies that TV does expand reach, but reaches out to many people who are not completely ready for the internet experience and.

Company 157

Company Marketing 157

Atom Thought

DECEMBER 23, 2012

OK, so you are a growing enterprise and want to stream your corporate new year party or your founder’s day live to your regional offices. Maybe you are a budding internet company and need to bind employees together by doing these weekly live get-togethers. Alas, you can’t afford a video conferencing system. So how do.

Tools 157

Tools System Video Company 157

Atom Thought

AUGUST 22, 2012

Those of you who are clued on the NASA’s Mars Curiosity mission would have comprehended, but for others, we are talking about Curiosity’s descent to Mars and the 7 minutes that it took for curiosity to plunge from Mars atmosphere to the ground (and that it slowed down from about 13000MPH to almost zero in.

Twitter 153

Twitter 153

Atom Thought

AUGUST 20, 2012

Did you know that inadequate sanitation costs India upwards of USD53B every year; or that roughly 50% of hospitalization in developing countries is caused by unsafe sanitation conditions? About a year back Bill & Melinda Gates foundation announced a project to alleviate this problem. The challenge was clear- To create a toilet that does not.

Project 147

Project Cost Features 147

Atom Thought

AUGUST 18, 2012

Related Posts: ebay X.Commerce & If Indian eCommerce has Missed the Bus? How Social Media is changing brand communication paradigm World’s 1st NRI Video Talent Hunt! How Can Jet Airways Use Digital And Social Media To Improve It’s Reputation? 10 Digital Trends to Observe in.

Analytics 138

Analytics Reputation Trends Video 138

Atom Thought

AUGUST 26, 2012

The term ‘jugaad’ originated in India and is used widely to describe a creative idea, a ‘fix’, a quick workaround or an improvisation. How did this term originate? Yukti>Yugat>Jugat>Jugaad. Yukti is a sanskrit word which transformed into the word ‘jugaad’ Find here 9 interesting ‘jugaad’ items posted on Pinterest from all over the world.

Features 127

Features 127

Atom Thought

AUGUST 18, 2012

Related Posts: ebay X.Commerce & If Indian eCommerce has Missed the Bus? How Social Media is changing brand communication paradigm The Amazing Hi-Tech Toilets & Bill Gates Connection! World’s 1st NRI Video Talent Hunt! 7 minutes of terror with twitter & X-box!

Analytics 124

Analytics Video Social Media Twitter 124

Atom Thought

SEPTEMBER 18, 2012

Volvo is one of the first car companies to have launched a unique promotion on Pinterest. And it did that with a very apt model to start with: The S60T5 Needless to say this model of Volvo focuses on its impeccable design, technology and lowest entry price point attributes and targets young internet savvy professionals. [&hellip.

Price 100

Price Company Social Media Marketing 100

Atom Thought

AUGUST 26, 2012

The term ‘jugaad’ originated in India and is used widely to describe a creative idea, a ‘fix’, a quick workaround or an improvisation. How did this term originate? Yukti>Yugat>Jugat>Jugaad. Yukti is a sanskrit word which transformed into the word ‘jugaad’ Find here 9 interesting ‘jugaad’ items posted on Pinterest from all over the world.

Features 100

Features 100

Atom Thought

AUGUST 22, 2012

Those of you who are clued on the NASA’s Mars Curiosity mission would have comprehended, but for others, we are talking about Curiosity’s descent to Mars and the 7 minutes that it took for curiosity to plunge from Mars atmosphere to the ground (and that it slowed down from about 13000MPH to almost zero in.

Twitter 100

Twitter 100

Atom Thought

AUGUST 20, 2012

Did you know that inadequate sanitation costs India upwards of USD53B every year; or that roughly 50% of hospitalization in developing countries is caused by unsafe sanitation conditions? About a year back Bill & Melinda Gates foundation announced a project to alleviate this problem. The challenge was clear- To create a toilet that does not.

Project 100

Project Cost Features 100

Atom Thought

DECEMBER 24, 2012

I have a problem when we award a single person. For India it’s too early in the game to recognize any single person for contribution to the digital economy. The reasons are simple: 1. We are in a stage of trial and error. No one can claim that he/she has the recipe for success and.

187

187

Atom Thought

AUGUST 29, 2012

When an internet firm chooses to advertise on TV, it does so knowing that almost 75% of the audience are not internet users. What are the compelling reasons for an internet firm to run after TV advertising? If you have the answers, feel free to comment! Related Posts: Are We Using Internet To It’s Fullest?

Advertising 124

Advertising Comments Features 124

Atom Thought

AUGUST 29, 2012

When an internet firm chooses to advertise on TV, it does so knowing that almost 75% of the audience are not internet users. What are the compelling reasons for an internet firm to run after TV advertising? If you have the answers, feel free to comment! Related Posts: Are We Using Internet To It’s Fullest?

Advertising 100

Advertising Comments Features 100

Atom Thought

MAY 22, 2012

Internet was conceptualized with a dream. The dream of equalizing everyone and democratizing all content. A student could drink the potion called ‘Internet’ and serve at the same platform as an MNC, perhaps better! The promise of internet was so strong that many young men left comfortable jobs and followed their dreams. Many succeeded! It happened with Google, Facebook, Flipkart, Craigslist, Slideshare, Dropbox ….the list goes on.

MySpace 250

MySpace Yahoo Microsoft Buy 250