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| Page 1 of 1 | Previous | Next | | | ATOM THOUGHT AUGUST 14, 2009 Are We Using Internet To It's Fullest? Coming straight to the point- I ask you - Are we using the internet to it's fullest? Is internet being used for the very purpose it was designed for? Let's look at the consumer behvaior. Most of us think that internet is about finding | ATOM THOUGHT JULY 18, 2009 The Problem with 'Brand Advertising' on the Web! Long back we used to think that web is good only for direct response…wait, did I say long back? Actually, even now many advertisers and particularly brand advertisers believe that web is a lead generation model, and branding cannot be | ATOM THOUGHT JANUARY 5, 2009 eCommerce Chargebacks and Remedies According to a recent report (Oct, 2008) by CyberSource (a leading payment & risk management services company), a record USD4B were lost due to online scams by online retailers in 2008. The silver lining in the above is that retailers have managed to restrict the percentage fraud under 1.5% since 2006. But with rising unemployment and recession, we might see a rise in ecommerce fraud in 2009. The impact of fraud is not just restricted to the USD4b, but it goes beyond that figure. Another report by CyberSource states that retailers reject a further 2.9% of all orders in suspicion of fraud. | | | | | | | | | -
ATOM THOUGHT | MONDAY, JANUARY 5, 2009 ecommerce Chargebacks and Remedies According to a recent report (Oct, 2008) by cybersource (a leading payment & risk management services company), a record USD4B were lost due to online scams by online retailers in 2008. The silver lining in the above is that retailers MORE >> -
ATOM THOUGHT | THURSDAY, JANUARY 22, 2009 Will 'Technology' Survive the Recession? www.atomthought.com. USD 250b technology giant in 2008 reduced to usd150m nobody in2009! Is this the beginning of the end of technology giants? NORTEL at one point in time commanded almost 33% of Canadian stock market value and boasted MORE >> -
ATOM THOUGHT | THURSDAY, JANUARY 22, 2009 Will ‘Technology’ Survive the Recession? . . . . www.atomthought.com. . USD 250b technology giant in 2008 reduced to USD150m nobody in2009! Is this the beginning of the end of technology giants? . NORTEL at one point in time commanded almost 33% of Canadian stock market value and boasted of a stock market value of over USD250b before filing for bankruptcy as we entered the year 2009. Motorola, Microsoft, Intel and even Google announce layoffs and office closures. Circuit City declares bankruptcy! Is 2009 worse than 2001? If you go by recent reports by Forrester, it may not be that bad! That’s some good news! MORE >> -
ATOM THOUGHT | TUESDAY, FEBRUARY 3, 2009 Social Media Experiment by Ford Fiesta! As we enter deeper into the recession period, brands are thinking of innovative ways to engage customers and create buzz. One of the flagship strategies to achieve these objectives is the deployment of a Social Media Marketing program MORE >> -
ATOM THOUGHT | MONDAY, FEBRUARY 16, 2009 India Strategy for Social Networking Sites! My new article on Strategies for Social Networking Sites has just been published on ‘DesiCretive’ You can view the article here: [link]. We see a very complex situation in India, given that there is a clutter by small and large local players, coupled with the affinity Indians have developed towards sites like Facebook! And precisely why this article becomes very relevant for Indian Social Networking Platforms! The article also attempts to explore the key reasons why the affinities are developed and if there’s any merit in launching me-too products! thanks! . Group Buying! MORE >> -
- India Strategy for Social Networking Sites! ATOM THOUGHT | MONDAY, FEBRUARY 16, 2009
- The Great Indian Digital Elections! ATOM THOUGHT | THURSDAY, FEBRUARY 19, 2009
- 2 Million ONLINE Leads Market for BFSI Sector in India! ATOM THOUGHT | MONDAY, MARCH 9, 2009
- 2 Million ONLINE Leads Market for BFSI Sector in India! ATOM THOUGHT | MONDAY, MARCH 9, 2009
- Recession? Not for Social Media Marketing! ATOM THOUGHT | MONDAY, MARCH 16, 2009
- Recession? Not for Social Media Marketing! ATOM THOUGHT | MONDAY, MARCH 16, 2009
- Website Review- bankbazaar.com ATOM THOUGHT | SUNDAY, MAY 3, 2009
- IAB-Social Media Metrics-Standard Definitions Document ATOM THOUGHT | WEDNESDAY, MAY 6, 2009
- crowdsourcing- The New Social Media Mantra to Sell Better! ATOM THOUGHT | SUNDAY, MAY 24, 2009
- Meeting Barrack Obama's Digital Guru! ATOM THOUGHT | TUESDAY, JUNE 9, 2009
- Is Twitter Tweeting Enough? ATOM THOUGHT | MONDAY, JUNE 22, 2009
- 6 Tips for Selling Online Video Ads! ATOM THOUGHT | WEDNESDAY, JULY 1, 2009
- Why Indian Education Industry Needs To Be Serious About It's Web. ATOM THOUGHT | SUNDAY, AUGUST 2, 2009
- Will SRK invest in a Gaming League? ATOM THOUGHT | SATURDAY, AUGUST 29, 2009
- How Can Jet Airways Use Digital and Social Media to Salvage it's. ATOM THOUGHT | THURSDAY, SEPTEMBER 10, 2009
- How Can Jet Airways Use Digital And Social Media To Improve It's. ATOM THOUGHT | THURSDAY, SEPTEMBER 10, 2009
- Seminar on Role of Social Neworks in Marketing @ New Delhi. ATOM THOUGHT | SUNDAY, OCTOBER 11, 2009
- Social Authority Marketing- Getting deeper into Social Media! ATOM THOUGHT | WEDNESDAY, OCTOBER 21, 2009
- How is Facebook Going to Make it’s 1st Billion Dollars? ATOM THOUGHT | SATURDAY, NOVEMBER 7, 2009
- How is Facebook Going to Make it's 1st Billion Dollars? ATOM THOUGHT | SATURDAY, NOVEMBER 7, 2009
- I Need Your Support! ATOM THOUGHT | THURSDAY, NOVEMBER 26, 2009
- I Need Your Support! ATOM THOUGHT | THURSDAY, NOVEMBER 26, 2009
- I Need Your Support! ATOM THOUGHT | THURSDAY, NOVEMBER 26, 2009
- The Next Big Thing After Twitter! Is FourSquare The Answer? ATOM THOUGHT | SATURDAY, DECEMBER 19, 2009
- The Next Big Thing After Twitter! Is FourSquare The Answer? ATOM THOUGHT | SATURDAY, DECEMBER 19, 2009
- The Next Big Thing After Twitter! Is FourSquare The Answer? ATOM THOUGHT | SATURDAY, DECEMBER 19, 2009
- Bean bags don’t make a Google! ATOM THOUGHT | THURSDAY, DECEMBER 31, 2009
- Bean bags don't make a Google! ATOM THOUGHT | THURSDAY, DECEMBER 31, 2009
- Bean bags don't make a Google! ATOM THOUGHT | THURSDAY, DECEMBER 31, 2009
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