Sat.Jun 18, 2011 - Fri.Jun 24, 2011

Ari Herzog

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Why You Should Care About Klout

Ari Herzog

This Feature Friday article is written by Tammi Kibler. The recent addition of LinkedIn to the mix of social media considered when calculating a Klout score has left many wondering about Klout, how to raise your score, and whether it matters after all. Have you heard of Klout ? Do you know your score? As more and more marketing professionals look for ways to measure and manipulate influence online, Klout is emerging as a force too big to be ignored.

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TNT Lied; Twitter and Facebook Talk Back

Ari Herzog

Falling Skies , the new television miniseries with Steven Spielberg as executive producer, premiered on TNT with the promise of “limited commercial interruptions&# courtesy of Hyundai. That promise fell flat and hundreds (if not thousands) of TV watchers tweeted and facebooked their candor about why TNT failed. To the attention of @FallingSkiesTNT and @TNTWeKnowDrama : To the attention of facebook.com/fallingskies : Next time a TV company promises limited commercials, stick to your word or

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Why Mashable’s Comment System Fails

Ari Herzog

There is no denial that Mashable articles are trendy and to the point, but so are articles on Techcrunch , ReadWriteWeb , and the Business Insider. Whenever something newsworthy breaks, all four sites (and others) typically fight each other to be the first to publish that article. The sites also fight for the most amount of comments, retweets, and social shares.

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