Ari Herzog

JULY 2, 2011

Gobbledygook for the Empire Avenue robots: {EAV_BLOG_VER:cca0b081a4b11fd5}. Nearly a year after its beta launch and after receiving dozens of invitations, I finally gave in and joined Empire Avenue. That’s right, you can now track my sticker symbol and buy and sell shares of my stock to your heart’s content. As I write this sentence, I joined 3 hours ago and have 66 shareholders — who helped raise the price to 26 eaves (the name of the game’s currency).

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Buy Influencer Price Metrics 140

Ari Herzog

JULY 21, 2011

Stare at this photograph. It’s an optical illusion that Todd photographed at the Boston Science Museum in 2008. It likely evokes the same cranial thoughts in you as anyone else. Prove me wrong. The next time you peruse through a magazine rack of a particular genre, take note of how many times the same story is written with a different subject and a different author.

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Blogger Comments Communities Content 121

Ari Herzog

JULY 11, 2011

It is a fallacy to suggest social networking is about networking, opines Jeff Hurt. Identity comes first, relationship building second, and networking with the community third. Social networking sites are social identity sites. When people like a page on Facebook, answer something on Quora, recommend someone on LinkedIn or tweet something on Twitter, they do those things not because of community but because of their identity.

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Social Networking LinkedIn Communities Mobile 115

Ari Herzog

JULY 6, 2011

Good luck unsubscribing from email newsletters sent by Best Buy and Hertz. As the below video elaborates , when your email address (that receives the newsletters) is not recognized as a valid address, a failure occurs. Let this be a lesson to email marketing companies. If you provide a means for a recipient to unsubscribe, don’t make the process difficult and ensure the address is in your database for prompt removal.

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Buy Newsletter Organization Comments 114

Ari Herzog

JULY 31, 2011

Why is there an assumption that someone who writes a blog exploring social media marketing be employed? People frequently send me messages through internet channels and ask how I have so much time. I wish my free time was spent working with clients on projects. I wish I was much busier. It is a struggle to be self-employed. Some people have it easy.

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Press Release Journal Project Organization 96

Ari Herzog

JULY 20, 2011

“Enchantment&# is the latest title in a series of 10 books by Guy Kawasaki. Published earlier this year, its subtitle speaks volumes about the content you will read and learn inside its 200 pages: The Art of Changing Hearts, Minds, and Actions. Heather Rast , Margie Clayman , and Josh Morgan are a handful of bloggers who reviewed the book in recent months.

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Review Publishing Blogger Comments 96

Ari Herzog

JULY 15, 2011

Photo source: cohdra. Everyone has a story to tell. What is yours? Onibalusi Bamidele, Danny Brown, Jeannie Chan, Christian Arno, Rob the Web Guy, Alex Papa, Joy Mystic, Chris Apple, Steven Papas, Marcus Sheridan, Kevin Lenton, David Murton, Charles Sipe, Thomas O’Rourke, Fletcher Thompson, Christopher Roberts, Brandon Yanofsky, and Tammi Kibler shared their stories through the Feature Friday series.

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Social Media Apple Research Comments 96