Thu.Jun 30, 2016

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The 2016 Spin Sucks Book Recommendations

Spin Sucks

It's time for the summer book recommendations from Spin Sucks. Gini Dietrich admits she's either reading the wrong stuff or has become a harder critic. The post The 2016 Spin Sucks Book Recommendations appeared first on Spin Sucks. Related Stories Why PR Professionals Need to Pay Attention to Crowdfunding Determine the Right Metrics for Your Content Marketing Blogging Most Certainly Is Not Dead.

Live Streaming and the Demand for Now

Mindjumpers

Live video has been something reserved only for significant occasions in the past, whether it be a big TV event or an important news story. This is all changing now as social media gives the power to the people and makes it easier than ever to broadcast without a TV deal. So where are we currently? Real-Time Marketing. So what does this movement mean for brands?

A PR Internship Should Prepare You for the Real World

Spin Sucks

Just because you’ve graduated doesn’t mean you will immediately earn top-dollar. Learn how to get the right PR internship with Nicole Rodrigues. The post A PR Internship Should Prepare You for the Real World appeared first on Spin Sucks.

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REPORT: As Facebook’s Algorithm Changes, How Brands Use the Network

Simply Measured

This week, Facebook announced plans to make a series of changes to its news feed algorithm so that it will more favorably promote content posted by friends and family. The 2016 State of Social Marketing Download. Here’s a look at the Facebook ecosystem for brands, and what you can learn from the posting habits of top brands as Facebook shifts the way content will be surfaced: Facebook Has 1.6

A World Gone Social

Learn how companies must adapt to survive.

Facebook to Change News Feed to Focus on Friends and Family: Here’s Everything You Need to Know

Buffer Social

The goal of Facebook’s News Feed is to show people the stories that are most relevant to them. That’s no small task when you have over 1.65 billion people to keep happy and over 1,500 stories per day to prioritize for each of those individual users. Now, Facebook has announced one of their most significant News Feed shuffles. The News Feed should entertain. Over to you. News and Trend

New Facebook Tool Will Allow Users to Fundraise for Nonprofits

SocialTimes Facebook

Facebook is releasing a tool allowing users to fundraise on behalf of U.S.-based based 501(c)3 nonprofits. This follows the social network’s debut last August of “Donate Now” call-to-action buttons on page posts and link ads from nonprofit pages , as well as improvements to the donate button and a fundraisers tool , which were rolled out last November. based 501(c)3 nonprofits directly on Facebook.

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15 Social Media Blogs You Need to Read

Meltwater

We have a need—a need to read! Seriously. As a social media marketer, it’s your… Read More.

12

Facebook Takes Scissors to Paper App

SocialTimes Facebook

Facebook’s stand-alone Paper  application, which debuted amid much fanfare in February 2014 , will be sent to the recycle bin after July 29. Paper enabled users to see their Facebook content in themed, customizable sections, and the social network said in a Newsroom post  introducing the app: Your Paper is made of stories and themed sections, so you can follow your favorite interests.

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The Anemic State Of Content And News

Twist Image

You're probably not reading this. Still, there is a very strong likelihood that you have already shared this article. Even if you haven't read anything but the headline. Sure, we all know the countless times that people share things like celebrity death hoaxes or an article of an event that took place years ago, but somehow made its way back into a Facebook newsfeed. Let's not even begin to discuss how often "news" items are shared that are, in fact, articles from the parody site The Onion. to simply share something/anything in a world where if you're not sharing, you don't exist. You should.

Rules for Being an Evil Social Network

The Social Media Hat

Social Media Rules for Being an Evil Social Network. Being a social network seems to be a good business choice. It pays well, there are all sorts of perks, and you can work out of California. However, every social network that's launched invariably gets torn down and destroyed in the end. Rule #05 - One of my advisors will be an average five-year-old child. And finally.

FAQ 7

Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

7 Steps to Snapchat Success?

ProBlogger

By Sarah Moore of social media agency  Eleven Lights Media. Contrary to popular belief, Snapchat isn’t just for the teen population trying to escape their Facebook-friending parents. As of May 2015 there were 100M active users daily and over 77% of them are above the age of 18. As well as this, Snapchat is now boasting 8M daily views equaling that of Facebook (who has a much larger user base).

5 Ways to Make the Most of Instagram for Your Business

Ignite Social Media

With so many social media platforms available for your brand to advertise on, it can be hard to know what works best on each channel and how you should be interacting with your audiences. Here are five quick tips on how to make the most of Instagram for your business. Integrate the Product into their Daily Lives. Capitalize on ‘Buy Now’ and ‘Learn More’ Buttons. Hashtags, Hashtags, Hashtags.

3 Top Challenges Facing the Social Content Curator

Socialmedia.biz

Post by Adi Englander. Becoming a recognized influencer in your industry takes a lot of effort. You need to listen to and correspond with audience members who have relevant interests. You need to develop a distinctive and memorable brand voice and use it to convey your take on the issues that matter most in your niche, and you need to be generous with genuine insights. Let’s get started.

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PB128: How to Launch a Podcast

ProBlogger

Getting Started With Your Own Podcast. Today is this podcasts first birthday! Brooke has fallen so in love with podcasting that she’s fully transitioned Slow Your Home away from being a blog to being a podcast and has gone on to start a podcasting network at JackRabbit.fm. The network has 6 podcast shows in it already with more to come. Practical tips on how to get a podcast up and running.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Swipe Right for Hot SEO: Match the Link Building Tactic to Your Site

Kikolani

With all the different SEO strategies out there, it can be hard to know which links are best for your site. To help you navigate the SEO maze, we’ve collated some effective SEO link building techniques, and matched them with industries, businesses, and websites. We’ve also included plenty of actionable SEO pro-tips so that you can bask in the glory of their SEO link building efforts. Don’t just settle for getting a link: go after the right link. . Where your SEO strategy starts. Remember to factor in other forms of marketing like PPC, email marketing and social media. Got time to spare? Belts.

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Force Feed

Twist Image

I miss real editors making choices for me. That's how I roll. like editors. like publishers. like publications. These are a group of people who spend their days curating and creating stories that should be brought to my attention. It could be the local newspaper (yes, I still subscribe). It could be something quirky, like Lost At E Minor. It could be the latest issue of Fast Company magazine. like them all. trust their editorial direction and decisions. Pictures good. Writing bad. Ultimately, we will get the Facebook that we deserve. .And, And, that bothers me. How many friends do you have?

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Social Sidekick July 17-July 23

Meltwater

Summertime and the Tweeting is easy. With the arrival of the latest installment of Star Trek, the Kids'… Read More

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Are Podcasts Worth More Than An MBA?

Twist Image

How you learn may not be as important as where you learn. There's this meme-like image that resurfaces every now and again online that features a quote from me. The truth is, that I don't think it came from my mind (I may have stolen it), but I truly can't remember where I first heard it. never graduated university. started it. I did about a year. dropped out. I was publishing music magazines, and had to make the tough choice of dropping out and moving forward as an entrepreneur. Candidly, I was never very good at school. Still, I love to read. love books. Earlier this week, Inc. Respect.

The Smart Marketer's Guide to Social Media Management

Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well.