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COMING SOON: SocialFish Job Board!

SocialFish

The job board should be up and running by the end of the summer and I’ll post a couple more posts with more details.  If you are an employer or a recruiter with relevant jobs to post, or if you are a jobseeker in any of these areas (or have other functional areas you’d like me to consider), please watch this space and feel free to contact me at maddie@socialfish.org with any questions!

Planning a Career Should Never Be Passive

Spin Sucks

Though times have certainly changed, planning one's career does not come naturally to most women. We must stand up, speak out, and fight for what we want. The post Planning a Career Should Never Be Passive appeared first on Spin Sucks. Related Stories Want a Job?

PIN’s: The Future of Private Link Building

Viper Chill

What I’m going to reveal in this blog post is a strategy that will likely weed out a certain section of the ViperChill audience. In other words, I’m fully aware that this blog post will make a particular type of person unsubscribe from ViperChill and likely never return. It’s certainly not going to end up on the homepage of Inbound.org. Those Map Packs Now Contain Ads, Too.

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The Chemistry of Thought Leadership, Content, and PR

Spin Sucks

Though thought leadership makes most marketers roll their eyes, it's a very important part of content marketing. Here are the basics to building a strategy. The post The Chemistry of Thought Leadership, Content, and PR appeared first on Spin Sucks.

A World Gone Social

Learn how companies must adapt to survive.

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Create the Right Goals for Your Website

SocialFish

This is part of a new series of posts by Carrie Hane about rethinking how you approach your website. ———-. Pageviews aren’t the goal. Your goal is the goal. Mike Powers. All too often, I hear about a website launch that is touted as being member-focused. applaud every association that successfully creates a website that is not a reflection of its org chart. But that is not enough.

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15 Ways To Get More Followers On Twitter, Facebook, Instagram and Google+

The Social Media Hat

Social Media 15 Ways To Get More Followers On Twitter, Facebook, Instagram and Google+. If you've been in the social media marketing business for long, you have probably been asked how to increase followers of the different social networks. Your clients say "I need more followers!" It's not easy. That's what we're here for. How to Get More Followers on Twitter. Twitter Cards. Summaries with images.

A Client Breakup is Hard: Learn And Move Forward

Spin Sucks

Have you ever asked your clients: “What does my competition have to do to get your business?” This is a bold, yet a great question that can help you sense an imminent breakup with your client. It will help you engage with your client, take the initiative to challenge and change the relationship. The post A Client Breakup is Hard: Learn And Move Forward appeared first on Spin Sucks.

How to Promote Your Blog in 8 Seriously Easy Steps

agora pulse

Are you missing opportunities to promote your blog? When I first started blogging I’d spend hours writing the perfect post, share it out on Twitter, Facebook, LinkedIn and then move on to the next one. Sometimes I was lucky and my posts would strike a chord with someone, they’d get shared or make their way up the Google rankings but in most cases, they’d remain dormant. Evergreen.

Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

Never Has LinkedIn Been More Powerful Than Today

Twist Image

LinkedIn is the most powerful weapon you have in building your reputation. . believe this. Wholeheartedly. The problem, of course, is that we live in this strange new on-demand world. What do you want? What do you need? We can access almost anything with our smartphones and the flick of our thumb. A car. place to stay. Someone to mate with. You name it. It's all right there. Instantly. It's not a smartphone. It's a remote control for your life (as my buddy, Andy Nulman , called it more than fifteen years ago). With that, our expectations to "get stuff done" has become somewhat slanted. Useless.

Drastically Improve your Social Media Success

Peg Fitzpatrick

Can you drastically improve your social media success with one tip? Yes, you can. The one thing that’s really holding you back from success is you. Yes, you. Comparing yourself to other people. Comparison is the thief of joy.” Theodore Roosevelt Click To Tweet. Comparison could be making you feel jealous, unhappy, and possibly crushing your creativity. Stop it! Or make more money.

20 Elements That Impact Link Value

Kikolani

The basic principle behind generating page and domain authority is rather simple. The more links that lead to your page or site, the more authority it will generate. However, there is a lot of finesse and different elements are involved in the whole process, and if you approach the matter recklessly, you might end up being labeled as a black hat denizen of the World Wide Web. Feel free to use both.

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Twitter Adds Night Mode to Android App

SocialTimes Twitter

Twitter users with Android devices can finally tweet at night without subjecting themselves to the application’s bright light. The social network announced—via tweet , naturally—that its Android app now features a night mode: Now on Android! Turn on night mode to Tweet in the dark. https://t.co/XVpmQeHdAk XVpmQeHdAk pic.twitter.com/vrIDEM22vO. — Twitter (@twitter) July 26, 2016. The tweet directs users to a support page  offering instructions for turning on the feature: In the top menu, you will either see a navigation menu icon or your profile icon. Tap whichever icon you have.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Leave measurement to your heart, not just metrics

Waxing UnLyrical

Guest Post by Emma Hawes. Measurement, in my opinion, is the most misunderstood element of public relations. The reason I chose public relations as a career is because it involves creating and implementing communication plans that facilitate change. However, any goal needs a purpose.  Measurement shows if you are influencing people to change their behaviors. Rethinking my measurement efforts.

Proving Marketing ROI: The Metrics You Should Report

Meltwater

Everyone needs something to strive for to keep them on track. Key performance indicators (KPIs)… Read More.

Facebook Tests Snapchat Stories-Like Quick Updates; Won’t Roll It Out

SocialTimes Facebook

Not every new feature Facebook tests makes it to launch. Take Quick Updates, the social network’s take on Snapchat Stories. Tiffany Zhong of Binary Capital was part of Facebook’s test group for Quick Updates, and she shared the screenshots below with Josh Constine  of TechCrunch. Users can also overlay text on top of media. They then select which friends can view their Quick Updates.

Angst Ridden Squirrel Dominates

Spin Sucks

Great copywriting is the art of convincing the reader to actually read the first line.and eventually buy what you are selling. So perhaps the secret sauce you’re missing in your business is a better understanding of copywriting. Brian D. Meeks has some tips for you. The post Angst Ridden Squirrel Dominates appeared first on Spin Sucks.

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The Smart Marketer's Guide to Social Media Management

Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well.

2016 Tour de France Sprints to More Than 3.7 Million Tweets

SocialTimes Twitter

The 2016 Tour de France  was the topic of more than 3.7 million tweets during the course of the race, July 2 through 24, seen on Twitter some 4.1 billion times. Barthelemy Collin , who works on sports partnerships for Twitter, said in a blog post  that the top five tweeted-about moments during the race were: Eventual winner Chris Froome starts running while his bicycle is being fixed after a crash with a motorcycle during stage 12. The Tour de France committee announces that Froome retains the yellow jersey (worn by the race’s overall leader) at the end of stage 12. Romain Bardet wins stage 19.

Who “Owns” Social Media Data at Your Company?

Simply Measured

I love the game Clue. always have. Miss Scarlet and Colonel Mustard and Mrs. White all accusing each other of murdering an anonymous dinner party guest with an ordinary household items like 30-foot lengths of rope, lead pipes, or 20th century revolvers…What fun! In Clue, you’re dealt a set of cards that you keep to yourself. Unfortunately, C have become games of Clue. Social Data?

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How to Keep Press Releases Fresh Day in Day Out: 6 PR Tips from Doctor Who

Meltwater

Nowhere is brand loyalty, and it’s corollary, fandom, more on display than at San Diego’s… Read More.

Facebook, Instagram Head to Rio 2016 With NBC Olympics

SocialTimes Facebook

Facebook and Instagram will be part of the NBC Olympics  team for the 2016 Summer Olympic Games  from Rio de Janeiro. The partnership will kick in prior to the Aug. Opening Ceremony, with Facebook and Instagram helping NBC Olympics “engage with new audiences around the spectacle and pageantry that occurs when the world comes together for the Games in Rio.”. including highlights and interviews. For example, a two-minute daily recap video will appear on Facebook daily for U.S. Together, our platforms will provide both a front-row seat and backstage pass to the biggest event of the year.

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Master The Next Wave Of Social

As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind.

The Two Leadership Skills No One Talks About

Spin Sucks

Most leaders learn to think strategically, create an environment for collaborative success, and communicate the vision, but they miss two important skills. The post The Two Leadership Skills No One Talks About appeared first on Spin Sucks. Related Stories How a Harmless Office Prank Engages a Team Politics Have Divided Us; How Do We Solve Our Differences?

Take Back Your Time With These 10 Ready-Made Spreadsheet Templates (And Our Top Tips and Time-Savers)

Buffer Social

One of our cultural values at Buffer , is to live smarter, not harder. We like to think this extends into our workflows as well. This is why marketing spreadsheets have been such a boon for us, helping us to track important social media metrics , see our blog growth , and get more work done in less time. That being said, spreadsheets are not always easy. We’d love to help. Waterfall chart.

How to Use Emojis in Your Twitter Strategy (Yes, Really)

Simply Measured

We just had World Emoji Day on July 17. Twitter gave us some very bad news: most of the emojis we’re using are pretty Plain Jane. Source: Twitter. That said, more and more brands are making emojis an integral part of their social marketing toolboxes, especially on Twitter. Take Netflix, for instance. Who's coming this Friday? AskOrange pic.twitter.com/pVmrjVYX3h. To Target Ads Better.

Getting It Right: Best Practices for Brands Giving Apologies

Meltwater

Forever burned in my memory is a certain sign about apologies that hung on the… Read More.

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Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.

Why Publishers Need to Walk Away From Facebook

SocialTimes Facebook

In late June, Facebook once again announced a News Feed algorithm change —this time to focus more on friends and family content, and less on brands and publishers —a change that’s not all that surprising since Facebook is organized around who you know. This modification, however, is making huge waves in the publishing world, since publishers and content houses have relied on Facebook as an effective way to get in front of consumers. And that’s not all. Yikes! But publishers are not quite in as dire straits as it may appear, even with this seeming abandonment of Facebook. percent on Twitter, 19.21

Three Business Lessons from Our Team

Spin Sucks

The people you work with—both leaders and colleagues—are important sources of business lessons. Laura Petrolino discusses three lessons she's learned from three members of the Arment Dietrich/Spin Sucks team, and how they can improve your professional development as well. The post Three Business Lessons from Our Team appeared first on Spin Sucks.

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Twitter Stickers Now Available to All Users

SocialTimes Twitter

The stickers  feature for photos that Twitter announced in late June  is now available to all users. Twitter’s stickers act as “visual hashtags,” meaning that users can tap on stickers to see a timeline of public photos where those stickers were used. The social network commemorated the feature’s global launch with its #StickTogether campaign, featuring leading digital creators. https://t.co/sibEWqSM08.

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