Akamai Marketing

DECEMBER 22, 2011

2011 was a game changing year in social media. In some ways, social media is growing up, but in other ways we’re just getting started. But this is a dynamic field and we’re sure to see changes in 2012 too? What should businesses plan for in 2012 and what should they be looking for? I’m putting my Carnack hat on and writing down the trends I see in social media for 2012.

Social Media 217

Social Media Trends Smart Phone ROI 217

Akamai Marketing

DECEMBER 29, 2011

This is the 2nd year that I’ve published my social media resolutions. Reading over last year’s resolutions I’m proud to say that I stay committed to each of them fairly well, though I some I outright failed at doing one of them. That said, I am glad I wrote my resolutions for 2011 as it gave me focus. Here’s my 2011 scorecard: ?

Social Media 186

Social Media Vimeo Creative Commons Platform 186

Akamai Marketing

DECEMBER 20, 2011

Its amazing, there are literally thousands of self proclaimed experts, but actually finding one in the wild is about as exciting as spotting a unicorn. While unicorns are fairly easy to identify when you see one, this isn’t really the case with experts. In a world of so-called experts, how do you define an expert? How do you know if the person your thinking of working with is a hack or really able to be an expert for you?

Social Media 186

Social Media Creative Commons Proposal Project 186