Fri.Jul 29, 2016

Adam Sherk

Trending Sources

The Spin Sucks Inquisition: Andy Donovan

Spin Sucks

On this week's Spin Sucks Inquisition, we host Andy Donovan. Though not a PR pro by trade, he has been in the business and is a great friend of the industry. The post The Spin Sucks Inquisition: Andy Donovan appeared first on Spin Sucks. Related Stories The Spin Sucks Inquisition: Ken Jacobs The Spin Sucks Inquisition: Lara Wellman The Spin Sucks Inquisition: Kimberly Crossland.

[Cool Infographic Friday] Watch the growth of mobile usage in real time

SocialFish

Ok so it’s not really an infographic, but it’s damn cool. Scroll down to see how people are using the mobile internet while you are here on this page… via. Presented by DealSunny. ————– ( photo credit ). Cool Infographic Friday

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Facebook’s Birthday Gift to Users: 45-Second Videos

SocialTimes Facebook

Facebook plans to begin sending its users birthday  wishes in the form of 45-second videos featuring recaps of their friends’ birthday greeting posts. The social network has begun rolling out the feature, and users should start seeing it “in the coming days.”. The birthday videos function like the Friends Day  videos Facebook introduced in February in celebration of its own birthday (No. 12): Users will see a prompt atop their News Feeds  on their birthdays, after which they can preview the videos before they go live and add or remove specific posts.

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Gin and Topics: Cat Watches Pyscho and Freaks Out

Spin Sucks

On this week's Gin and Topics, a cat watches Psycho and freaks out during certain scenes. That, Jimmy Kimmel, Jimmy Fallon, and more. The post Gin and Topics: Cat Watches Pyscho and Freaks Out appeared first on Spin Sucks. Related Stories Gin and Topics: The Baby Bachelorette Gin and Topics: The Rock Eats Pop Rocks Gin and Topics: Girl Asks Step-dad to Adopt Her.

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A World Gone Social

Learn how companies must adapt to survive.

How Simply Measured Helped Saddleback Leather Co. Launch an Invisible Product

Simply Measured

Saddleback Leather Co. makes the most high-quality, over-engineered full grain leather bags you can find. That is,  until we were recently tasked with launching a new line of heavy-duty waxed canvas bags called Mountainback. With videos like “ How to Knock Off a Bag “… …and the “ #TakeMyCrappyWallet Giveaway “… We’re giving away a mountain of Wallets this week!

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Getting to the Bottom of Metrics that Matter: Part 2

Waxing UnLyrical

Last week I started a series on practical measurement that seems to be resonating with a LOT of people. So many thanks for the comments, emails, DMs, etc. – though I really wish you’d leave them as actual comments on the blog. Here’s one story I heard from Mark Weiner  about how this whole “Die, AVEs, Die!” Dude’s boss wants AVEs. Dude NOT MEASURE AT ALL. Right.

#SproutChat Recap: How to Analyze, Interpret & Present Data From Social Media

Sprout Social

As marketers we have access to a plethora of data. The landscape of tools that offer in-depth reporting is robust and the complimentary metrics that come directly from each social network are informative. This week at #SproutChat , we discussed which analytics are worth paying attention to and what to do with your social media data. Prioritize Your Time. The first step in analyzing your data is prioritizing your time by understanding which metrics are worth looking at. Make If you’re unable to objectively measure what you need set benchmarks to track progress.

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5 Ways You Can do LinkedIn Advertising

Devumi

Learning all of the ways to do LinkedIn advertising, and growing your business in both a B2B and B2C setting, is an avenue no company can ignore. The thing about LinkedIn advertising is that there are many ways you can go about it, with plenty of customization and targeting. Online marketing is about much more […]. The post 5 Ways You Can do LinkedIn Advertising appeared first on Devumi.

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Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

#Rio2016 Campaigns Dominate Social Media This Week!

Audiense

With #RIO2016 just a week away, is it any wonder that most of social media is dominated by sport. This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. What a year for sport! Read on. Samsung #DoWhatYouCant. AdWeek.

4 Lessons from the Content Strategy of Olympics 2016 Sponsors - VISA

Unmetric

The Olympics is a great opportunity for brands to create engaging content around. There are few other events that happen at such a huge scale, which can engage global audiences, spread across different age groups. While that opportunity seems promising, it is equally daunting. How do you speak to such a diverse audience with the same content? decided to look to the sponsors of the Rio Olympics 2016, for best practices. That paid off. In this series, I hope to show you the best of the lot and what particular aspect, IMO, got them so much engagement. Check out their top Posts: Visa Brazil. }.

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11 Tips to Making the Most out of #ICSF

Katie Lance

Every summer around late July or early August I get to go to a family reunion of sorts. This annual tradition is where I run into some of my dearest friends; people I have known for years and some friends I am meeting for the first time. This annual reunion of sorts is of course Inman Connect. went to my first Inman conference in the summer of 2008. And the rest they say is history! Be prepared.

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3 tips to fall back in love with your business (and what to do if you can’t)

Absolute PA

you ever get annoyed when you see pictures of other entrepreneurs on the beach, up a mountain, by a lake – laptop next to a green smoothie, book on one side, sunset view on the other? If it P’s you off, makes you resentful and you find yourself thinking. huh, it’s alright for her…I wish my business let me live like that.”. Then I am here to tell you, you can have a business you love AND a life. But you gotta take control of it first! I’ve written a lot about this in the past, so I’ve gathered all my best resources together for you in one glorious claim your life back post!

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.