Adam Sherk
OCTOBER 18, 2011
Press release optimization doesn’t get the attention it once did, at least within the SEO community. But a considerable number of releases are distributed over the wires and added to online pressrooms every day, so it is still an important tactic for PR professionals. Why wouldn’t you try to increase the search engine visibility of your press materials?
Adam Sherk
OCTOBER 26, 2011
I was talking with John Shehata from ABC News yesterday about Facebook, and he brought up an interesting question. What’s a better approach for journalists, creating official Facebook Pages or enabling the subscribe button on their regular profiles? Facebook is certainly encouraging the use of the new subscribe button. Journalists were specifically referenced in the launch post : The Subscribe button also lets you hear from interesting people you’re not friends with—like journalists, artis
Expert insights. Personalized for you.
206 
Let's personalize your content