Sat.Nov 12, 2016 - Fri.Nov 18, 2016

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What Snapchat’s Impending IPO Means for Social Media Marketers

Ignite Social Media

Marketers want a piece of that pie. While Snapchat (or Snap) has never been the place for quality metrics, their impending IPO will certainly impact social media marketers looking to capitalize on the channel. Their hope is to drive marketers toward paid options to increase revenue prior to their going public.

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#SocialPR Spotlight: Sean Sorita

Waxing UnLyrical

Today’s #Social PR Spotlight shines on Sean Sorita, who became a Social PR Virtuoso in May 2016. Why do you care about Social PR? In today’s society, news comes to us very quickly through social media platforms such as Facebook, Twitter, and the Internet. Social PR should be informative and engaging.

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How to Make Social Advocacy Part of Your Employees’ Daily Routine

Convince & Convert

By tapping into a daily habit that already exists, you can create advocates and amplify your existing marketing efforts. According to a recent survey from Bambu by Sprout Social, seven in ten employees are using social media at work. Encourage your employees to use their time on social to speak on your brand’s behalf.

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4 Things Marketers Can Learn From Influencers

Ignite Social Media

Tap Into That Network. The world of influencers is heavily connected, they network, they attend conferences together and some may even be real-life friends. If you’d like to learn more about influencer marketing and how it can help your brand, give us a jingle.

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5 Ways Your Social Media Posts Improve Your SEO

Convince & Convert

Google has been particularly enigmatic about how, or even if, its rankings are influenced by social media. Social signals are a helpful factor in making that determination because they represent independent assessments of a page’s content. Social media engagement essentially provides Google with external validation of a page’s value.

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10 Social Media Challenges Your Business Must Overcome

Sprout Social

Once thought of as just a passing fad, social media has had a tremendous impact on business over the past decade. Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Developing a Social Media Strategy.

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How to Sell on Social Media This Season Without Spending A Cent

agora pulse

The holiday season is here, and your customers are starting to see offers from businesses offering Black Friday and Cyber Monday in their social media news feeds. You can make your offers stand out from the competition this year – without having to spend a cent on social media ads. Use Facebook Live. Use product images on Twitter.