marketing-social-media 
Convince & Convert
SEPTEMBER 1, 2015
Over the years, Convince & Convert has continued to refine its social media strategy process. I’ve pasted the slides below, but also included a short summary of the eight steps in our social media strategy process, as the slides are more visual than descriptive. Social Media Strategy in 8 Steps (Summary).
Devumi
SEPTEMBER 4, 2015
Social media is becoming the go-to avenue for businesses to directly communicate their marketing to their potential customers. It is also a place where many amateurs show up with the worst social media marketing plans imaginable. These are the #Fails. You don’t want to be a #Fail, right?
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Convince & Convert
AUGUST 31, 2015
In the past, successful decision-making was based on knowledge garnered from traditional media, trade publications, and personal connections. However, with the rise of social media, there is now a quicker, more efficient way of gathering data to influence investors’ judgements. And that’s precisely where social media comes in.
Waxing UnLyrical
AUGUST 31, 2015
10 Tips: The Social Media Landscape in China. And if brands want to thrive in the region, they’ll need to seamlessly integrate new forms of media as part of the customer journey,” writes Stephen Waddington as he offers some great tips for “brands exploring opportunities in China.” ” 2.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Waxing UnLyrical
SEPTEMBER 4, 2015
I couldn’t write about social media and marketing when we’re in the middle of the worst humanitarian crisis in decades. There are millions of people around the world who do not have homes, safety, family. They are losing their possessions, their loves, their lives. We cannot stand by and do nothing.
Convince & Convert
SEPTEMBER 1, 2015
Richard Margetic has served as the Director of Global Social Business at both Intuit and Dell over the past several years. He has since struck out on his own as a global social media strategy consultant with a brand new company, 4C Social. How social media has changed branding. In This Episode.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Expert insights. Personalized for you.
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