Sat.Apr 25, 2015 - Fri.May 01, 2015

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5 Things You Need to Know About Google’s Mobile Changes

Convince & Convert

It’s been nicknamed “Mobile-geddon.” The misinterpretations surrounding Google’s April 21 algorithm updates resulted in panic in the tech and business communities last week. There are two major changes at play in Google’s recent move to favor mobile: First, Google will adjust its search results order to favor mobile-friendly sites.

Mobile 131
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Counting Screens. Counting Dollars. Connecting Consumers.

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In 2011, time spent with video on digital devices - PCs, mobile devices and other connected devices including over-the-top (OTT) and game consoles - totaled 21 minutes daily. How we no longer live in the three screen world (TV, computer and mobile devices). and digital video viewing across devices is driving growth. advertising spend.

Apple 66
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The Evolution of Digital Marketing

Convince & Convert

I really want to hear from our community about the topics they want us to cover in Definitive. You’ll also receive access to the Definitive archives, so when you need answers about a particular facet of digital marketing, you can grab them there in an instant. I have a bunch of great ideas for topics for Definitive. What do I do?

Marketing 124