Sat.Mar 28, 2015 - Fri.Apr 03, 2015

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Strategies and Tips on Social Media Marketing

Ari Herzog

June 2010 seems like an eternity ago when I took initiative and created a LinkedIn Group to share strategies and tips in social media marketing. Over time, people none of us knew searched LinkedIn for keywords about social media marketing and also joined the group. Media LinkedIn networking'

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5 Ways to Use Location Data for Better Social Listening

Convince & Convert

And when they’re posting to social networks, customers say what’s on their mind—sometimes they @mention your brand handle, sometimes they include keywords you’re watching. Furthermore, 6% of social posts don’t include text, since they’re just images or videos. Use social data to target users based on urgency, interest, and proximity.

Data 127
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Measuring the impact of Facebook video content

Sherrilynne Starkie

For content marketers it’s difficult to measure the impact a video might have. These are findings of a recent study conducted by research company Neilson on behalf of the Facebook Marketing Science team. Facebook Tips for the Social Media Marketing Strategy. Featured Headline advertising Facebook Marketing video'

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How to Meet Your Audience Where the Action Is

Convince & Convert

As the snow begins to melt and spring promises to appear, we soldier on here at the Social Pros Podcast. Quite a varied group of Social Pros this month. Their responsibilities range from social media marketing to customer service to running a software company. They come from not-for-profit and for-profit worlds.

Meeting 110
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Monday Roundup: Buzz Marketing a la Spring

Waxing UnLyrical

So if your marketing feels as if it might be in a rut (already!), Here are some ideas on “buzz marketing” (I know, I know). 6 Buzz Phrases Marketers Should Take Seriously in 2015. Winning the Marketing Battle Between Help and Hype. 5 Clever Social Media Marketing Campaigns that Went Viral.

Marketing 165
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Lessons From Running 400,000 Social Media Contests

Convince & Convert

shortstackjim Tweet This From Pancakes to Social Media Jim Belosic is a man of many talents. Not only has he grown from a freelance graphic designer into the leader of one of the largest social media software companies in the world, but he can also flip a serious pancake. Everyone wins.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.