Sat.Feb 21, 2015 - Fri.Feb 27, 2015

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Marketers- Stop multi-tasking social media

Janet Fouts

Here are a few tips to make the time you spend working on social media marketing tasks, and your entire day, more useful to everyone. As a bonus, you’ll be more focused and engaged with the conversations you have on social networks, increasing your effectiveness. mindful social mindfulsocial'

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Why Marketers Need to Rethink Influencer Targeting

Convince & Convert

Over the past few years, we’ve seen a significant shift in the way brands utilize social media. As companies have built out their social media teams, the tools those teams use mature, and best practices have been honed. Likewise, social marketers are expanding the possibilities of what can be achieved.

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How Social Media Examiner Became the Biggest Site in Social

Convince & Convert

Mike_Stelzner Tweet This From his blog , to his podcast , to the yearly Social Media Marketing World conference his team puts together, one cannot argue that Mike Stelzner , CEO/Founder of Social Media Examiner , is a leading voice on all things social media. Then there’s a service side to it.

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4 of the Best Blogger Outreach Strategies

Convince & Convert

The other day, I published a definitive guide to blogger outreach in order to make sure marketers of all levels have a good foundation for this very effective influencer marketing strategy. Enjoy and be ready to be inspired, because there are some very creative marketing teams floating around in the digital world.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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5 Brands Who Rocked the Social Media Red Carpet During the Oscars

Convince & Convert

million people tuned into the Oscars, another highly anticipated “real-time marketing” red carpet event of sorts was happening simultaneously on social media. Social Media Case Studies 2015 oscars brand strategy Oscars Social Media Marketing television advertising twitter twitter engagement'

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The 15 Steps to Make a Great Podcast

Convince & Convert

I few weeks ago I wrote a post about how we produce our podcasts at Convince & Convert (we have three currently: Social Pros , Content Pros , and Jay Today ). New podcasts are coming online quickly, which is why I built the free website MarketingPodcasts.com to be the search engine and reviews site for marketing podcasts.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.