Visually SM

SEPTEMBER 10, 2015

In the universe of content marketing, few events rival Content Marketing World currently happening Sept. If you’re currently at the conference, give these folks a shoutout and let them (and the social world) know what you think about their talks. Ardath Albee, Marketing Interactions, Inc. 8-11 in Cleveland.

NewsCred 140

NewsCred Content Curata Twitter 140

Firebelly

SEPTEMBER 14, 2015

Those little social media icons—they may stand alone or be adorned with a message like “Let’s get social”—are found on almost every website these days. That philosophy holds true when it comes to social media links on your website. Take a look at your website and social media accounts.

Social Media 140

Social Media Social Media Management LinkedIn Sites 140

Visually SM

SEPTEMBER 10, 2015

In the universe of content marketing, few events rival Content Marketing World currently happening Sept. If you’re currently at the conference, give these folks a shoutout and let them (and the social world) know what you think about their talks. Ardath Albee, Marketing Interactions, Inc. 8-11 in Cleveland.

NewsCred 216

NewsCred Content Curata Twitter 216

Buzz Marketing for Technology

SEPTEMBER 17, 2015

Recently I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Leading Companies for Customer Service, On and Off Social. We discussed a ton of ideas on how customer services on and off of social need to scale.

Liveworld 144

Liveworld Company Storify Microsoft 144

Direct Marketing Observations

SEPTEMBER 29, 2015

About four years ago I wrote a post/checklist on what you should require when you hire your next social media rockstar. Do you understand how social media fits into the overall marketing plans and goals of any organization regardless of industry? Can you drive social media work for clients?

Social Media 174

Social Media Collaboration Team Resources 174

Jon Loomer

SEPTEMBER 25, 2015

If you’re a marketer, you need to do your research. Smart marketers are using a free Facebook tool called Audience Insights. Home Market Value. Also good to see a high number in media, sales, IT, computer and business. Interests: Social Media Examiner, social media examiner, Mari Smith and Amy Porterfield.

Groups 120

Groups Groups Facebook Mobile 120

Small Business Mavericks

SEPTEMBER 30, 2015

It’s good that you are active on social media, but how effective is your marketing? It’s not that there are right and wrong ways of marketing through social media sites like Facebook and Twitter, but you can be more effective with a few simple tweaks to your strategy. Mix it up a bit.

Social Media 70

Social Media HootSuite Energy Feed 70

Small Business Mavericks

SEPTEMBER 30, 2015

It’s good that you are active on social media, but how effective is your marketing? It’s not that there are right and wrong ways of marketing through social media sites like Facebook and Twitter, but you can be more effective with a few simple tweaks to your strategy. Mix it up a bit.

Social Media 99

Social Media HootSuite Energy Feed 99

Mindjumpers

SEPTEMBER 28, 2015

The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. It’s not just the blue chips and consumer giants that need to get behind this trend; SMEs need to embrace the possibilities of video content marketing as well.

Video 195

Video Content Nielsen Marketing 195

Small Business Mavericks

SEPTEMBER 18, 2015

When it comes to Internet marketing, one of the most important things to learn right off the bat is the terminology. That said, here are five Internet marketing terms every small business owner should know: Domain Name – I still talk to people who don’t have a clue about what a domain name is.

Domain Name 95

Domain Name Marketing Small Business URL 95

Convince & Convert

SEPTEMBER 25, 2015

Do you have a social media strategy? But what everyone doesn’t know is that you can’t simply write awesome content and hope that it will draw people like flies to honey from social media. That’s not a social strategy. The Social Marketer Who Does This To Capture Readers.

Social Media 131

Social Media Journal Strategy Communities 131

Firebelly

SEPTEMBER 21, 2015

Community managers will be vital in protecting a brand’s social media image. The post How Brands Should Prepare For Facebook’s Dislike Button appeared first on Firebelly | Social Media Marketing & Management Company. Brands don’t want to see how many people dislike their products or services.

Brands 189

Brands Communities Advertising Social Media 189

Janet Fouts

SEPTEMBER 12, 2015

US: #1 Marketing for Small Business. #1 1 Direct Marketing. #9 9 Marketing. #15 15 Marketing and Sales. #20 Canada: #1 Direct Marketing. #8 8 Marketing. #10 10 Marketing and Sales. #12 Old school marketing is on it’s way out. 20 Entrepreneurship. #22 Simply being visible was enough.

Small Business 112

Small Business Authentication Newsletter Discount 112

Convince & Convert

SEPTEMBER 11, 2015

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. To be fully effective, this presence will be separate from any marketing content but consistent with the message it contains.

Loyalty 129

Loyalty Twitter Brands Sample 129

Talkwalker SM

SEPTEMBER 28, 2015

Social ROI is a hot topic of discussion for all companies involved in social media. How can you prove the value of social media efforts to C-suite in a powerful and persuasive way? What role can social media analytics play in this process? Map Social Media Data Against Other Sales And Marketing Data.

ROI 124

ROI Metrics How To Microsoft 124

Small Business Mavericks

SEPTEMBER 25, 2015

In August, Smart Insights published some statistics on e-mail marketing for various sectors within the UK and U.S. You’ll find these insights useful, but more importantly, they say something about how important e-mail marketing really is. e-mail marketing that. Sectors Are Leading With E-mail Marketing?

Apparel 91

Apparel Statistics Marketing Retail 91

Waxing UnLyrical

SEPTEMBER 4, 2015

I couldn’t write about social media and marketing when we’re in the middle of the worst humanitarian crisis in decades. There are millions of people around the world who do not have homes, safety, family. They are losing their possessions, their loves, their lives. We cannot stand by and do nothing.

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Flickr Consultant LinkedIn Publishing 170

Convince & Convert

SEPTEMBER 29, 2015

I am often asked which social networks are best for a particular company or organization. ” This is, of course, because different social platforms attract difference audiences based on the nature of the technology that powers them and the community and content they attract. .” Fit the Social Platform to the Audience.

Tumblr 124

Tumblr Social Media Real Estate Brands 124

Convince & Convert

SEPTEMBER 8, 2015

Within that umbrella, she oversees not only social media, but also branded online content, innovation, entertainment, youth initiatives, and content strategy that includes user-generated content and travel-inspired content (among many other pieces of the digital puzzle). Social customer care as it takes over traditional customer care.

Brands 107

Brands Content management systems Travel Authentication 107

Waxing UnLyrical

SEPTEMBER 21, 2015

Seven Frequently Asked Questions on Social PR Strategy. Why: “Even if you are not directly charged with managing your organization’s social media properties, there is always a way social can support, supplement or complement your job. Is Your Content Marketing Strategy Painful for Prospects? No, they don’t.

CSR 169

CSR Travel Consultant Authentication 169

Kikolani

SEPTEMBER 17, 2015

In a society that thrives on social media, marketers must learn how to bring in new leads from The post 7 Ways to Generate Leads from Social Media appeared first on Kikolani.

Social Media 60

Social Media Marketing How To Strategy 60

Convince & Convert

SEPTEMBER 15, 2015

Integrating Marketing Services and Customer Support. Kriti Kapoor spent many years in marketing services, working for several large companies and startups alike. HP is a pioneer in social customer service. HP is a pioneer in social customer service. She is like a mini CEO for her team of social customer service heroes.

Marketing 125

Marketing Startup Team System 125

Convince & Convert

SEPTEMBER 1, 2015

Richard Margetic has served as the Director of Global Social Business at both Intuit and Dell over the past several years. He has since struck out on his own as a global social media strategy consultant with a brand new company, 4C Social. How social media has changed branding. In This Episode.

How To 110

How To Embedding Microsoft Review 110

Small Business Mavericks

SEPTEMBER 21, 2015

One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. As of January of this year, content creation has the second largest share of digital marketing budgets. Why Video Marketing Is Under-Used.

Video 91

Video Marketing Case Study Mobile 91

Twist Image

SEPTEMBER 26, 2015

Mobile, social and ideal production facilities. Publishing and understanding how content now flows from a media company down to the consumer is fascinating to watch. Last year, I had the pleasure of interviewing Peretti in a very intimate setting, for a select handful of marketing leaders. content marketing. social media.

Publishing 67

Publishing Hubspot Content Mobile 67

Convince & Convert

SEPTEMBER 2, 2015

Influencer marketing—who hasn’t heard of it? More buzz-worthy than a hive of bees, this valuable strategy is quickly becoming (and, in some cases, already is) the focus of many brands looking to optimize the social space. Here are a few of the most common mistakes brands are making when it comes to influencer marketing.

Influencer 130

Influencer Brands Marketing Authentication 130

Ari Herzog

SEPTEMBER 2, 2015

Related Stories Strategies and Tips on Social Media Marketing Be Wary of Absent Ties Why I Want Weak Ties. Third, if you and I are not connected there, click here and join my network. Thanks for reading. Please sign up to receive blog posts by email.

LinkedIn 110

LinkedIn Groups Groups Products 110

Convince & Convert

SEPTEMBER 28, 2015

Social Fresh. Down in sunny Tampa, FL, Social Fresh 2015 kicked off on Wednesday. This event is run by Jason Keath and his social media education company (under the same name), producing conferences for industry leaders from around the world (so much to learn, always a blast!). We have a prize for the winner!

Apple 109

Apple Automotive Issues Project 109

Convince & Convert

SEPTEMBER 18, 2015

Every marketing plan is built around very specific objectives that a business intends to accomplish. The tools that go into a marketing plan, therefore, depend directly on these goals. Meet email marketing. A cost-effective , easy to implement, and versatile tool that makes most other marketing tools look one-dimensional.

Marketing 131

Marketing Embedding Survey Review 131

Laurel Papworth

SEPTEMBER 30, 2015

Shares Whether you are a VA looking after the Facebook and Twitter of a small business or the marketing manager who needs to social media Monitor Instagram and Risk Management, social media tools to schedule, automate, autofollow, autotweet, monitor are critical to saving time and resources. Feedburner and RSS.

List 81

List Social Media Tools Netvibes 81

Convince & Convert

SEPTEMBER 10, 2015

Traditional Marketing Meets Visual Creativity. Hadassa Haack is a freelance content marketer, digital magazine editor, and producer/director of branded short films. When she was on the corporate side of marketing (and especially now as a freelancer), she has always found it easy to put herself in the audience’s shoes.

Vimeo 115

Vimeo Video Film How To 115

Convince & Convert

SEPTEMBER 28, 2015

Traffic is nice and all, but it’s just the tip of the iceberg when it comes to measuring your content marketing success. Metrics are what businesses and digital marketers around the world use to determine how effective their marketing strategy is. Your ROI is what proves the value of your marketing strategy. Bounce Rates.

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Metrics Marketing ROI Content 128

Small Business Mavericks

SEPTEMBER 2, 2015

That’s why search engine optimization and social media marketing are so important to local businesses. Then you interact with them again when they pick up their product. And you interact a third time when they make another purchase. Your Website Is More Than a Sales Tool.

Products 91

Products Buy Forums Research 91

Kikolani

SEPTEMBER 10, 2015

They closely analyze the comments, emails and social response they receive after publishing posts and find out the learning stage of their audience. They Know Marketing. Check out which events they participated in and the ones they are showing their interests on social media. They are Helpful. They Follow Back.

Blogger 125

Blogger SEO Analysis Training 125

Convince & Convert

SEPTEMBER 18, 2015

Being a successful marketer is less about being lucky and more about understanding buyers’ psychology. The same applies for content marketing , which marketers are using largely to drive traffic, build an audience, improve engagement levels, generate leads, and convert them into sales. Image via BigStockPhoto.com.

Strategy 129

Strategy Content Apple Loyalty 129