Convince & Convert

JANUARY 23, 2015

on the Social Pros Podcast. Focus on the WIIFTR (What’s In It For The Reader) when posting content on LinkedIn (as anywhere in social media). Market your company page to more than your own LinkedIn audience, through groups, employees, and influential connections on LinkedIn. Especially in the B2B market.”.

LinkedIn 122

LinkedIn Social Media B2B Publishing 122

Small Business Mavericks

JANUARY 23, 2015

And how many marketers wondered if it was worth the megabucks being charged for a few seconds of glory during the hype surrounding one football game? There is definitely change happening with Super Bowl ads, and the mass-marketing blasts of the past have been joined by digital, targeted outreach that tends to be a good bit easier to track.

Advertising 95

Advertising Meeting Conversation Social Media 95

Danny WhatMough

JANUARY 23, 2015

Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Google Search now directly links you to brands’ social profiles. 70% of marketers will spend more on social media ads this year. Want this in your inbox each week?

Tumblr 46

Tumblr Blogger Feed Feedly 46

Devumi

JANUARY 23, 2015

Marketing with Twitter trending topics is a strategy that combines careful planning, even more careful research, and a bit of dumb luck. For contrast sake, I’ll show you a complete trending hashtag marketing #fail while I’m at it! They had some great fun, made lots of new Twitter friends, and did some great marketing.

Trends 76

Trends Twitter Hashtag Marketing 76

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Learn the 10 worst social media marketing mistakes and how to avoid them.

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Kikolani

JANUARY 23, 2015

Each week, I’ll share with you the top posts on online marketing and productivity. Content Marketing. Use Lifestyle Content to Revamp Your Company’s Marketing Strategy by Jack Holt. Search Engine Marketing. Social Media Marketing. Fetching Friday is back for week four of 2015! Distracted?

Products 109

Products Marketing Adwords SEO 109

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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