marketing-social-media 
Convince & Convert
OCTOBER 21, 2014
Few marketers would use the term “child’s play” to describe traditional marketing techniques. Marketers in all industries want a piece of the Gen Z pie, but few actually know what to do about it. As the metrics come pouring in, however, the answer becomes more obvious: Adjust your marketing efforts to Gen Z buying preferences.
Firebelly
OCTOBER 21, 2014
DirectEmployers Association is a nonprofit HR consortium of leading global employers formed to improve labor market efficiency through the sharing of best practices, research and the development of technology. Firebelly will be providing a combination of owned, earned and paid social media marketing solutions to help.
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Convince & Convert
OCTOBER 21, 2014
Wouldn’t it be nice if content marketing were as simple as just creating stellar content? Part of it is a matter of numbers, because effective marketing isn’t just about quality content – it’s about algorithms. Problem One: You need to post more updates on social media. image via Big Stock Photo.
ProBlogger
OCTOBER 21, 2014
Publishers Love Market Research. Fractl’s study showed that 39% of publishers put a premium on market research, especially if it’s exclusive. Doing your own market research is actually easier than you might think. There are two big R’s to remember when writing about market research – Relevant and Recent.
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